Jordan Brand has taken an extra effort to produce styles for women athletes who are also sneaker culture enthusiasts. Most companies view women’s sportswear as a growth area due to the rise of companies like Lululemon and a host of smaller brands catering to the styles and needs of women. Jordan Brand has initiated a campaign and UnLaced is the result. UnLaced is Nike’s sneakerhead site for women. On that site you will find products made specifically for them. This retro 11 has a beautiful rose gold patina with some premium leather for an excellent spring drop.
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