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Berlin Marathon | Kipchoge vs Kipsang | adidas Sub2 vs Breaking2

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DAS Jahreshightlight in der deutschen Läuferszene. Über 50.000 schickt SCC EVENTS am letzten Septemberwochenende an den Start und bietet allen Teilnehmern eine Sightseeing Tour der Extraklasse.

Source: Berlin Marathon

The 44th Annual Berlin Marathon isn’t showing up on sneaker blogs or on sports channels everywhere, but it should be. This is the latest battle of footwear created to help athletes break the Sub 2 Hour marker. Nike’s star of Breaking2 Eliud Kipchoge will be wearing the Zoom Vaporfly Elite again and adidas (the sponsor of the Berlin Marathon) will be represented by Wilson Kipsang in the adiZero sub2. While performance sales are down, these are the transitional moments which reignite an interest in sport. This is a moment where the marketing team behind the marathon could really capitalize via the storytelling that is intrinsic in this competition. Use the source link to visit the site for the marathon. Click the pictures to read more about each performance shoe that will be worn by Kipchoge and Wilson.

Wilson in the Z.N.E. Pulse Hoodie