The Floatride is 150.00 dollars. It is by far the most expensive release from Reebok in the last few years. I haven’t had a chance to see the shoe in person, so I can’t speak on whether it fits the bill of performance footwear and actually serves its purpose, but the use of a BOOST inspired midsole, listen to the description in the video below, and the idea that the design team labels the heel cup as inspired by a sportsbra is intriguing as hell. (Not because of the imagery, smh)
The sportsbra is an innovative product and actually allows performance and the stability required for women to effectively participate is a serious concept for lockdown fit. It may be an awkward thing to bring up, and dudes are often so stupid they will make fun of the idea possibly, but once you consider the design element it makes perfect sense.
The shoe also looks great.
I’ve listed details before, but I repeating them. I think the Floatride is an innovative shoe. It looks great and I like the concept and the way they integrated the logo into the tpu cage panel… genius. What do you think?
Description via Reebok:
- Best for: long distance runs including marathons, half marathons, 10Ks and Ragnar Relay Races
- Floatride Foam technology provides soft and lightweight cushioning for a responsive feel
- Supportive EVA foam rim centers and balances your foot
- Supportive 3D heel cradle is produced by a bra manufacturer, specially contoured to help eliminate heel irritation
- Outsole tread rubber is engineered with a ripple design to provide consistent ground contact for a smooth transition from heel to toe
- Seam-free Ultraknit upper construction offers support and breathable flexibility
- Weight: 8.2 oz (Men’s Size 9), Drop: 8mm