adidas, Nike and Under Armour Should Be Worried | The Sportswear Disruption No One Is Discussing 

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Amazon is now selling its very own private-label clothing brands. You know, they’re making it really easy for irritated publishing folks to write dystopias where The Everything Store constitutes the entire economy. Source: Amazon Is Making Its Own Clothing Now  Jezebel.com I don’t care how much data an analyst looks at, until you’ve suffered through this…

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Adidas Stock Jumps 9% | A Detailed Discussion on Why?

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On Wednesday, Adidas ADDYY stock is up almost 9% to $91.90 per share in afternoon trading. The German sportswear giant soared after posting strong. Source: Adidas (ADDYY) Stock Jumps 9% on Strong Earnings and Upbeat Guidance – Nasdaq.com Influencers and analysts are all saying they saw this adidas growth coming. They are all laying the success…

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adidas Originals Launches: ‘Original is never finished’ – What’s Old Is New Again

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(Herzogenerauch, January 18th) adidas Originals launches Original with a new film ‘Original is never finished’, featuring visionaries from the worlds of music, skate, sport, style and art. Rea Source: adidas NEWS STREAM : adidas Originals Launches Original Campaign and Film: ‘Original is never finished’ If you know what the image is above, you are officially…

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Under Armour, Inc. To Report Fourth Quarter 2016 Earnings and Webcast Conference Call

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Source: Under Armour, Inc. To Report Fourth Quarter 2016 Earnings and Webcast Conference Call With all of the news around the Curry 3, this 4th Quarter report will be vital in improving the confidence of shareholders and potential shareholders. While the call will take place on the 31st, it’s definitely something sneakerheads and business people will…

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Why Signature Shoes Matter to Brands

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The Paul George and Kyrie Irving Signature series from Nike are low end items with high end value. The same with the Adidas Lillard Signature line. These models cost 100-120 dollars. Which is still an expensive shoe, but when you consider the production, design, marketing, and endorser, the 120 dollar price point makes these signatures…

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Adidas Isn’t Waiting on YZY To Move Forward

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I’ve repeated over and over that Adidas is a fragile growth company. I’ve based this on the fact that adidas only controls around 5% of the total market for footwear and although their performance this year has been extraordinary, it hinges on mercurial endorsers and the fashion sense of people who change their mind with…

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