Dushane Delivers Heart to the Technical, AI Driven Under Armour Ad Subverting Competitors

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Under Armour ‘The Ultimate Team Talk’ – AI speech generation (hedgehoglab.com) adidas has a grip on the UK soccer scene and the revival of Terrace fashion gives the brand an advantage over every sportswear competitor in the region. This advantage is expanding into sales globally as the Samba and Gazelle, both classic futbol sneakers, are…

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adidas GMR: Connecting Your Glitch Game to the Digital FIFA | An adidas Prediction for 2020

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Whether they’re on the street or playing virtually at home, players want bragging rights, and so three of the world’s leading brands in sports, gaming and technology Source: The Worlds Of Sports, Gaming And Technology Collide With All-New adidas GMR I made the difficult decision to tie my predictions for brands to new concepts being…

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Meet the London Players | Why adidas Will Continue to Shine – Grassroots Marketing

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Three young, passionate footballers and social media experts from London are the faces of adidas Football’s latest innovation, called “GLITCH”. Source: Meet the London Players who Co-Create, Launch and Endorse a Football Revolution The guys above aren’t professional soccer players. They are just regular guys who adidas reached out to generate the GLITCH soccer boot….

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