Under Armour Needs Focus to Reach the Focused Performer | UA Wireless Flash Headphones

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New UA Wireless Flash headphones boost your run with Storm Proof tech and Bionic Hearing. Available at JBL.com and UnderArmour.com on January 8, 2019. Source: Introducing UA Wireless Flash Headphones I typically write an analysis from one side of the discussion. I’m writing this by arguing against, but I’m supplying a refutation at the end…

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RackspaceVoice: Why Sports Apparel Brands Are Becoming Tech Companies – Why I Don’t Think They Should

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The better a brand knows its customers, the more it can tailor its products and communication to create brand loyalty. Source: RackspaceVoice: Why Sports Apparel Brands Are Becoming Tech Companies For the record, all companies must become tech companies. My addition to the title of the article is about wearable tech. Nike has always been…

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