Co-founded by Dan Gilbert and Josh Luber, StockX’s investors include Google Ventures, Battery Ventures, Karlie Kloss and Steve Aoki.
Source: Detroit-based StockX to hire 1,000 with $44M investment
Have you ever started working on something and you want to share it, but you cant’? I’m at that point right now. I’m on page 35 of a white paper being written about the disruptions in retail and the last section I completed dealt with the rise of third party platforms from 2016 to the present. I can’t share a large section, but here is one of the paragraphs I just finished:
When sellers originally began jumping ship to Amazon in 2010, around 2016 many sellers began to move back towards eBay. Resellers who were earning considerable revenue on both eBay and Amazon marketplaces began garnering investments and growing at a rapid rate. Venture capital investments into apps and websites for resale took off around 2016. GOAT and StockX entered… This is what (Retailer) is up against with the third party marketplaces like Stadium Goods, Stash, Slang, HBX, Kixify, Flight Club, and GOAT. As these businesses continue to grow in digital they are also beginning to look at brick and mortar.
In the post above I wrote about a StockX feature that made it one of the best third party platforms on the market. During this year I’ve been researching the platform by utilizing it as my primary sales option. I recently received an e-mail from StockX asking for my direct feedback on the platform as a “power seller”. When I responded I stated that “StockX has the ability to incorporate more categories and with the amount of advertising and website traffic (among sneaker e-commerce StockX is rates higher than many long time brick and mortar chain locations in traffic), it isn’t unreasonable to see an acquisition by Wal-Mart, Target, or Amazon in the startups future.” StockX, who is opening authentication centers around the country could move towards utilizing their centers as fulfillment centers.
StockX is a serious player and while other analysts continue to see reselling as “not commercial” or “unimportant” the disruption has already begun and is shaping sneaker retail.
Use the link above to read about the recent round of investments for StockX.
