Instead of focusing on the shoe I go on a discussion about the temporary, faux outrage over Black History Month sneakers. I discuss the fact that as one of the few black owned sneaker companies (twice) my brand was never covered or written about.
I also discuss that the outrage over sneakers celebrating history accomplishes very little.
If people want to fight adidas and Nike spend time promoting:
Super Heroic
Heros Footwear
Q4 Sports
Rockdeep
All black owned businesses. Spend time discussing the glass ceilings in the industry. A sneaker won’t change the world, only people can do that.
