Maintaining Style Requires a Lift and a Chance to Discover | Clearweather

Spread the love

Loading

 

blankThe only place to find select men’s and women’s Clearweather footwear at never-coming-back prices. Final sale, no returns. Limited stock available.

Source: Last Chance, These Styles Aren’t Coming Back – Clearweather

A 50% off sale from a smaller brand indicates one of two things, newness on the horizon or the struggle to move product. Clearweather just nabbed a fundraising round in 2024, so it would seem the brand is on the verge of clearing for a refresh.

 

blank

The Southern Cali skate/lifestyle brand faces the struggles of any non-mainstream brand. Reaching and creating new fans. Clearweather is in a similar boat as CLAE and Brandblack. The sneakers are not inexpensive, and they are fashion forward in most instances or very similar in design to cheaper alternatives on the market.

blank

What better way to bolster a fundraising? Create a flood of revenue from older products which can now be sold at a more competitive price in a cooling retail environment heading into the most important shopping season. With prices beginning at 154.99 down to 30.99 the average price sits right in the retail sweet spot.

blank

It will be interesting to watch how the brand moves heading into 2025. Will the company enter sports and performance for endorsement opportunities? Will the team remain firmly entrenched in the Southern Cali skate ethos? With an average transaction of $250-$275, according to Grips, and monthly revenue of $189,000 dollars should the brand aim higher than a luxury approach or remain focused on an elevated consumer experience as the average price decreases in the sneaker industry? Will you give Clearweather a try?

Leave a Reply