Search Results for “Connected Fitness”

Under Armour Layoffs and Why Connected Fitness Was a Mistake | 2nd Quarter 2017

Chris Burns 7 years ago7 years ago 2

Source: http://investor.underarmour.com/releasedetail.cfm?ReleaseID=1035246 Under Armour Conference Call this Morning: http://investor.underarmour.com/eventdetail.cfm?eventid=183715 With over 200 Layoffs on the horizon, similar to Nike in the recent months, Under Armour can’t carry the weight of this setback. The company has been the orchestrator of its own problems. I wrote these articles in the past year: Why “Under Armour Sprinting Past Its Footwear…

Business Talk

How Will Under Armour Layoffs in Connected Fitness Shape The 1Q 2017 Conference Call?

Chris Burns 7 years ago7 years ago 0

Under Armour lays off two-dozen in Connected Fitness unit Source: Under Armour lays off about two dozen in Connected Fitness unit Yesterday, I spent a bit of time discussing my predictions for the upcoming conference call from UA. In that post I discussed that digital would be at the forefront. Under Armour Announces First Quarter…

Under Armour Doubles-Down on Connected Footwear; Unveils New Line of UA Record™ Equipped Running

Chris Burns 7 years ago7 years ago 0

Source: Under Armour Doubles-Down on Connected Footwear; Unveils New Line of UA Record™ Equipped Running In an attempt to maximize the extensive data and tech the brand has acquired Under Armour is finally entering the miAdidas, Nike+ category of interactive fitness footwear. Personally footwear data is a bit played to me, but I think those…

Will Plank Do Things Differently for Under Armour this Time?

Chris Burns 2 months ago2 months ago 0

Under Armour, Inc. (NYSE: UA, UAA) today announced that Kevin Plank will become President & Chief Executive Officer, effective April 1, 2024. Plank will succeed Stephanie Linnartz, who will be stepping down as President & Chief Executive Officer and member of the Board. In connection with Plank’s appointment, Dr. Mohamed A. El-Erian, an independent director…

adidas Originals New Global Brand Platform is On a Thousand | Recapturing Form

Chris Burns 8 months ago8 months ago 0

Since it was first introduced to the world over 50 years ago, the Trefoil has lived a thousand lifetimes, trading feet with everyone, from athletes to cultural pioneers. Marking the arrival of a new e Source: adidas Originals Launches New Global Brand Platform: “We Gave the World an Original. You Gave Us a Thousand Back.”…

The Unfortunate Parallel of Under Armour’s Curry 4 and Curry Flotro 4

Chris Burns 2 years ago2 years ago 0

MEET THE CURRY 4 REIMAGINED WITH MODERN PERFORMANCE TECHNOLOGY Source: INTRODUCING CURRY FLOTRO In 2017 Golden State won the Chip and KD was celebrated as the MVP. Under Armour had failed throughout the season to celebrate Curry. KD, a Nike endorsed athlete, had diminished Steph’s light and some would argue Nike and KD slowed Under…

Business Talk

Under Armour’s CEO Transition | Thoughts on an Unexpected Shift

Chris Burns 2 years ago2 years ago 1

Patrik Frisk was placed into the worst situation of any leader in the sneaker industry. There isn’t another publicly traded sneaker company I can create a top 10 missteps list about covering a 5–7-year timeframe. In March 2020 Under Armour had to borrow 700,000,000 to offset Covid. This happened in Frisk’s tenure but was due…

In March 2020 Under Armour Borrowed $700,000,000 to Offset Covid, Today Revenue Hit 5.7 Billion

Chris Burns 2 years ago2 years ago 0

Under Armour Borrows 700,000,000 Million Dollars to Offset COVID-19 | via Baltimore Business Journal – ARCH-USA Under Armour Shines in Q421 Report Wholesale revenue increased 36% to $3.2 billion in 2021. Our Direct-to-Consumer business was up 26% to $2.3 billion in 2021. And finally, one more record – having ended the year with $1.7 billion…

NIKE, Inc. Acquires RTFKT the Nifty Gateway Sneaker King

Chris Burns 2 years ago2 years ago 1

The leading creators of virtual sneakers, collectibles and experiences, born in the metaverse, join the NIKE, Inc. family Source: NIKE, Inc. Acquires RTFKT I initially discovered RTFKT in February of this year while researching Beeple’s success with NFTs. I did a video requesting questions to present to the founder of the site SneakerCred, Cash Patterson….

The Significant Difference with Allbirds’ Upcoming IPO and Strategy

Chris Burns 3 years ago3 years ago 0

Last week, On-Running IPO’d and like Allbirds and their pending IPO, both businesses are emerging growth companies with a long runway to make mistakes. The runway can be explained under a JOBS (Jumpstart Our Business Startups) Act which allows companies to forego reporting all aspects on their revenue in the first two years, or until…

ASICS Ventures Continues to Invest backing Deportare Technologies

Chris Burns 3 years ago3 years ago 0

Gateway to ASICS Company Information, Investor Relations, Corporate Social Responsibility and Sustainability, Press Releases, Career and Recruitment and more. Source: ASICS VENTURES INVESTS IN DEPORTARE TECHNOLOGIES WHICH DEVELOPS FITNESS TRAINER SPECIALISTS THROUGH ONLINE FITNESS ACADEMY| ASICS Global – The Official Corporate Website for ASICS and Its Affiliates ASICS has been making an effort to build…

Business Talk

5 Reasons Why Stephen Curry & Under Armour Launching Standalone “Curry Brand” is the Most Important Venture in UA’s History

Chris Burns 3 years ago3 years ago 0

Curry Brand, Powered by Under Armour, Aims to Reach 100K Youth Athletes Globally by 2025. Source: STEPHEN CURRY AND UNDER ARMOUR LAUNCH THE CURRY BRAND, AIMED TO CHANGE THE GAME FOR GOOD I typically wouldn’t start this with what could be perceived as a negative, but as an outsider looking in, the logo above ain’t…

Under Armour Breaking Up With UCLA is Emblematic of a Broken Marketing Machine

Chris Burns 4 years ago4 years ago 2

Under Armour is backing out of their deal with UCLA. There are a few possible reasons why this is taking place: https://arch-usa.com/under-armour-ceo-patrik-frisk-wrote-a-letter-on-equality-under-armour-has-a-chance-to-rebuild-itself/ In the post on the link above, I show the timeline of the collapse of UA’s share price on the stock market. This underscores every action UA is taking at this time. Taking…

Is $UAA and $UA Under Armour Stock on a Path to 1 Dollar and What Happens Then?

Chris Burns 4 years ago4 years ago 1

Anyone who knows me, knows that I’ve been actively tracking Under Armour as a company for over 5 years. I, at one point, used the company as a model for my own shoe company. In this time I’ve written 491 posts that have either discussed UA directly or indirectly. That’s enough to write a book…

Under Armour Borrows 700,000,000 Million Dollars to Offset COVID-19 | via Baltimore Business Journal

Chris Burns 4 years ago4 years ago 1

Source: Under Armour faces coronavirus cash crunch, borrows $700M On March 10th I wrote a post that derived from an in-store visit here in Memphis. The post was about the Curry Be Amazing basketball shoe released to celebrate International Women’s Day. In this post I gave my thoughts on the sneaker and that evolved into…

adidas GMR: Connecting Your Glitch Game to the Digital FIFA | An adidas Prediction for 2020

Chris Burns 4 years ago4 years ago 0

Whether they’re on the street or playing virtually at home, players want bragging rights, and so three of the world’s leading brands in sports, gaming and technology Source: The Worlds Of Sports, Gaming And Technology Collide With All-New adidas GMR I made the difficult decision to tie my predictions for brands to new concepts being…

International Women’s Day 2020 and Curry 7 B-Amazing Colorway | An Under Armour Prediction for 2020

Chris Burns 4 years ago4 years ago 1

Stephen Curry Teams Up With Storm Reid On International Women’s Day Curry 7 Colorway Buy the B Amazing: https://www.underarmour.com/en-us/pid3023595-500?iid=hero&iidasset=FW19_BBALL_CURRY7_500_PRM Source: International Women’s Day 2020 and Curry 7 B-Amazing colorway I was out doing shopping to see which brands are beginning to pick up momentum heading into spring and surprisingly there were several shoes in resale…