Sport is everyone’s game, and we believe it is our job to continue making it as inclusive and supportive as possible. Today we are announcing our long-term commitment to better support all women
Source: OUR NETWORK OF ATHLETES INVITE YOU TO ‘MOVE WITH US’
I’ve been keeping a running tab on the work adidas has been doing after introducing a strategy to provide more opportunities for women in sports.
adidas Breaks Barriers by Creating a Streaming Platform for Women’s Sports
They have followed up that introduction in 2019 with a series named “Change in Play” and after rolling a ton of content in 2020, they have added a new channel on YouTube dedicated solely to the sisters. I already said kudos once this week for the Celebrating Black Excellence initiative and now I’m saying kudos again. Two times in one week is kind of a big deal for me.
