This fall, 26 incoming freshmen will begin their college journeys as part of the Jordan Wings Scholars family. Relaunched in 2015, the program exists to…
Source: Welcoming The Jordan Wings Class of 2018. air.jordan.com
I could easily dump on other brands at this moment as they provide information that fuels this website and other sites about the players they’ve signed who will become millionaires on Thursday in the NBA Draft. That’s not what needs to be done right now. What needs to be done is introducing people to the Jordan WINGS program to offset the multitude of memes and stories about the lack of support Jordan Brand shows to the kids who wear the product. Check out the moment when these 26 kids find out that they have earned a full ride to the school of their choice through the WINGS program. Now, I’m sure someone is probably saying, “They could do more!” Before you throw that statement out there ask yourself, “What have I done to help someone lately?”
Nice job Jordan Brand.
