Chris Burns

Chris B. is the founder of ARCH (art + research, culture - hype) ARCH is a more informative look into sneaker culture. By presenting information about the business of sportswear through marketing analysis, updates on stock prices and introductions to new brands and styles, the site is easily distinguished from the everyday site only giving you release dates. You can follow me on Twitter @archbyccb or YouTube @archbyccb.

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Add Simple and Clean to the Spring Rotation KARHU’S SS22

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Karhu’s SS22 apparel collection features a unique blend of traditional, sport inspired, heritage designs alongside more colourful, vibrant pieces for spring/summer. Showcased throughout the capsule are various historic iterations of the Karhu M-logo, Sportsbear, and wordmark. Source: INTRODUCING KARHU’S SS22 APPAREL COLLECTION Subtle Spring and Summer Style can elevate your wardrobe without screaming look at…

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Lupe Fiasco – “100 Chicagos” Highlights Chi Town’s Signature Sneaker History via the adidas Rose 3 and the Air Jordan 3

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Lupe delivers several lyrics connecting Chicago to sneaker culture. He references Virgil Abloh and rocks two iconic kicks from the history of the Windy City: adidas Rose 3.0 Alternate and the White Cement Air Jordan 3 from MJ’s free throw line dunk. Not to mention that this short song feels like Food and Liquor. The…

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KEISER CLARK Freshman Year Collection with the NBA is Spring Fresh with Fall Elements

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For its first (“Freshman”) season with the NBA, LA based label Keiser Clark is closing out the 2021-22 NBA Season and taking us straight into Play-Offs with the National Basketball Association (NBA) with an official NBA capsule collection titled “Freshman Year.”  Keiser Clark is no stranger to the NBA Tunnel and this collection is the…

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The Green Leaf Standard from New Balance Blooms this Spring, but You Probably Didn’t Know 

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Source: New Balance Debuts Footwear Collection that Meets the Brand’s Green Leaf Standard Environmentally responsible programs are in fashion, but what do they really mean? Nike’s Move to Zero, adidas’ Made to be Remade, are all well-meaning programs needed because every footwear company producing endless SKUs are contributing to increases in greenhouse gases. Each new…

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Camper’s Runner K21 Takes NFW MIRUM® and delivers a 100% Natural Sneaker Upper

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Made with MIRUM® Source: Made with MIRUM® USA The use of the word “take” is intentional. While MIRUM® is available for companies to utilize in the journey towards more sustainably made, eco-friendly sneakers, Allbirds announced their connection to NFW in 2021: Allbirds’ 2 Million Dollar Investment for Mirum™ Shouldn’t be the Focus, NFW Inc. Should…

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South Carolina 2022 Women’s National Championship, Under Armour, and ESPN’s On the Rail Camera

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If you missed yesterday’s championship game, I live tweeted the entire event with my thoughts as South Carolina put on a masterclass in defense and execution. #NCAAWBB The women’s championship game streaming on Hulu has angles so good it’s like being courtside. The Gamecocks are smashing right now. UConn looks outclassed. It looks like Under…

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Does eBay Really Have the Best Fees in the Game? How Shipping Shapes Sneaker Resale

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One of the primary methods of increasing the visibility of a listing on eBay is displaying a product with free shipping. On StockX the seller doesn’t pay shipping, my prediction is this will change in the very near future. Businesses, in response to Amazon’s long-standing policies which have shaped all of e-commerce, all offer some…

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