I recently ran a post on a start-up named FootFact. I also discussed in detail the recent investments into start-ups by both brands and retailers. All of those links will be added throughout this post. The FootFact start-up post is interesting because it appears that ASICS attempted to mimic the software of FootFact’s measurement tool,…
This is a new category on the site. In my book Nike’s Consumer Direct Offense, Amazon and StockX: The Disruption of Sneaker Retail, I discuss why 3rd Party Platforms like GOAT and StockX were able to slide into the market and gain a considerable share of sneaker sales (hint-returns). In that section I discuss my…
Foot Locker is investing $12.5 million in children’s apparel company Rockets of Awesome. Source: Foot Locker is investing $12.5 million in kids’ clothing company Rockets of Awesome—the latest in a string of deals CNBC has taken the time to write a smart post on the investment of Foot Locker into youth subscription service Rockets of…
Source: Reebok Online Shop | Reebok US I could have started this post with a discussion on the fact that Nike has updated their CMS and they are actively recruiting a tech to work on the backend of their sites as the Nike platform looks and functions like a WordPress site that has countless metatags…
Shop at Vans.com for Shoes, Clothing & Accessories. Browse Men’s, Women’s, Kids & Infant Styles. Get Free Shipping & Free Returns 24/7! Source: Vans® | Official Site | Free Shipping & Returns When VF Corp acquired Vans the company was an afterthought. Since it’s acquisition however it has grown, “From just over $300 million in…
Source: A whole new way of shopping: PUMA’s unique digital experience launched in Sydney – PUMA CATch up Most of the writing I do here on the site revolves around the U.S. market. I haven’t visited other countries in a while and I definitely need a passport since I’m not military anymore, lol. The beauty…
“Platform A” at Station F, is the world’s largest start-up campus located in Paris. While the ring of the shot fired by Foot Locker resounds around the sneaker industry with the recent investment into start-up GOAT Group, adidas follows Nike and Foot Locker into the waters of the start-up ocean via an incubator styled set…
Source: Athletic Products — PERCH – The leader in Physical+Digital Retail Marketing As I move towards the launch of my book Nike’s Consumer Direct Offense, Amazon & StockX: The Disruption of Sneaker Retail, claims that I make in the book have led me on a search to find methods of improving visits to brick and…
It’s time for a revival of window displays, argues CallisonRTKL’s Ignaz Gorischek. Visual merchandising is important SOURCE: https://www.callisonrtkl.com/you-are-here/reviving-lost-art-visual-merchandising/ One of the better managers in a retail setting, Greg Garber, is often writing statements about the problems with sneaker retail. His point of view derives from over twenty years in the business and it would be wise…
Source: Foot Locker is investing $100 million in Goat Group to create exclusive customer experiences Nothing can make you feel more right, but more frustrated than an investment that you got right, but not quite… especially when the book you’re releasing in a week is on the topic. I’m in the process of writing a…
Source: UA Newsroom Someone clicked on this link and immediately expected to see Joel Embiid or Mo Bamba. Someone was thinking that it was an NFL guy to replace the GOAT Tom Brady. I intentionally placed the design team’s drawing in the head of this post because at first glance the tech specs look like…
Sneaker reselling as we know it is changing. Fast. In this special report, we take an in-depth look at the sneaker resell market and its future. pic via Highsnobiety Source: This Is What the Future of Sneaker Reselling Looks Like I recently wrote a white paper for a small retailer that became an ebook on…
Adidas said Wednesday it will buy shoemaker Reebok for $3.8 billion, giving the company about 20 percent of the U.S. market and the potential to better challenge leader Nike Inc. on its home turf. Source: Sportswear maker Adidas to buy Reebok When adidas finalized the acquisition of Reebok in 2006 for around 4 Billion dollars,…
New UA Wireless Flash headphones boost your run with Storm Proof tech and Bionic Hearing. Available at JBL.com and UnderArmour.com on January 8, 2019. Source: Introducing UA Wireless Flash Headphones I typically write an analysis from one side of the discussion. I’m writing this by arguing against, but I’m supplying a refutation at the end…
I visit Hibbett Sports locations throughout the region, not as a consultant, but as a customer. I know many of the managers and the one consistent thing about Hibbett Sports is that basically many of the employees and managers that have gone through the system have either moved into higher positions or better stores. The…
The New York City-based athletic footwear and apparel retailer on Thursday announced a $2 million investment in Pensole Footwear Design Academy, the Portland-based school that Edwards started in 2010 to teach the next generation of designers. The investment is the biggest sign yet that Pensole has emerged as a critical part of the athletic footwear…
pic above from the manga ‘The Greatest Race” avaialble from New Balance How many more “+” signs do I need to drop in a title? Highsnobiety is one of the best lifestyle blogs in the business. It’s only natural that when a brand not considered by many to be a lifestyle option (except for those…
“And, when you want something, all the universe conspires in helping you to achieve it.” — Paulo Coelho, The Alchemist Source: One Day It’ll All Make Sense – Super Heroic – Medium The quote above is from a book that was just as transformative for me as it was for anyone who took the time to read…
Source: Financial Times Anyone who reads this site understands that I’ve always had an affinity for Under Armour. The startup represented to me an opportunity to capture a share of the footwear and apparel market in an era dominated by Nike and adidas. Unfortunately, the more I began digging into the numbers around Under Armour…
An insurgency against the traditional basketball shoe powers is underfoot as companies like Puma, New Balance and Under Armour compete for a share of N.B.A. culture. (photo via Puma) Source: Why N.B.A. Stars Are Trading In Their Nikes The newspaper industry is at a disadvantage when discussing the sneaker business. The only person who appears…
Source: Farfetch shares jump 6% after $250 million Stadium Goods acquisition announced Marketplace explained that Farfetch’s share price increased after acquiring Stadium Goods. Without any real detailed information on several aspects of how the acquisition works it’s hard to make a real assessment, but there are several factors that need to be discussed: Luxury Brands…
$UAA Under Armour’s Investor’s Day disappoints and fails to deliver a real plan of action, but even worse there isn’t any product displayed or discussed.
