I start this episode off with a few stories from the week on AHN. 0:25 Lil Buck In The Flyknit Banned 1 | The Music Though… http://www.arch-usa.com/lil-buck-in-t… 1:13 adidas Originals Tubular Rise is the best YZY Inspired adidas to date http://www.arch-usa.com/adidas-origin… 2:13 Why the adidas Originals EQT Refill Pack is Important http://www.arch-usa.com/why-the-adida… 2:49 The…
Originally posted on Housakicks I’m no longer interested in looking at sneakers from a consumer perspective. Whether it be sneakers, electronics, household items, etc, the smart consumer must understand that these big corporations and brands actually hire psychologists to study the stimuli behind our buying habits. All this in order to find ways to generate more…
Opening this month in New York at the Nike By You Studio @ 45 Grand, the Nike Makers’ Experience is a live collaborative-design program that yields one-of-a-kind shoes in just over an hour. Source: New Live-Design Experience Promises Custom Shoes in Less Than 90 Minutes A few weeks ago I discussed New Balance’s foray into…
The Vancouver born company has at its core… A CORE! Early this year I stated that two companies were forcing the male dominated sportswear market to adjust and do a better job. In that post I explained that lululemon and Victoria’s Secret were, “making sportswear pay attention. Women have been overlooked in the sports marketing…
Originally posted on Housakicks In this world that we live in, seldom are the things that can stand the test of time. The Word of God embodied in what is commonly known as the Bible has stood the test of time. A few other things have been able to achieve its great success. Talk to anyone in the…
Source: Amid weak results and sliding stock, Finish Line adopts anti-takeover plan | 2017-08-28 | Indianapolis Business Journal | IBJ.com Earlier this year I wrote an article analyzing Finish Line as it related to the success of Foot Locker. As everyone watching sneaker retail knows right now Foot Locker’s success has also taken a dramatic…
Mayweather wore down McGregor, a mixed-martial arts star making his debut as a professional boxer, in the early rounds to set up a punishing end. (pic Steve Marcus Reuters) Source: Mayweather, a Defensive Mastermind, Beats McGregor With His Fists The New York Times gives a description of the sweet science utilized in Mayweather beating McGregor….
Source: adidas and Concepts Create a Sneakerhead Storm with new store in Boston I’m not going to mince words, I’ve been pushing hard to land a corporate job in the sneaker world. I’ve applied for a number of positions and I was building my platform on the fact that the big brands didn’t understand what…
Originally posted on Housakicks On October 29th of 2003, a young man by the name of Lebron James was the attraction of many in the sports’s world, at the Sleep Train arena in Sacramento. King james was making his NBA debut against the Kings and lived up to his expectation finishing the game with 25 points, 9…
Originally posted on Housakicks Adidas is not Nike’s biggest thorn like most people think. As a matter of fact both brands have a common enemy: the counterfeiters. And if you don’t believe me, just take a look at how many fake items are currently being unloaded on eBay on a daily basis and you’ll understand, see…
Unlike many platforms that only report I take the time to dig into a deeper analysis of e-commerce and retail. My thoughts on the storytelling of Foot Locker and how this has helped the company to create a stronger in-store experience have always been steady and present. Insider Ties: Why Foot Locker Is Still Killing…
Source: Foot Locker’s stock plunge drags Under Armour and Nike down with it – MarketWatch Last year I was extremely high on Foot Locker and their stock as well as their ability to cope with the growing push of DTC by Nike and the shifting loyalty of buyers to adidas. I discussed that here: Insider…
image via Footwear Plus / Source: Timberland Debuts Experiential Store Format | Footwear Plus Magazine Big box retail is succumbing to online platforms and the growing trend of millennials who have chosen to shop local more often. As a point of reference here in Memphis several malls have already been torn down and local districts…
Originally posted on Housakicks I called Chris from ARCH early yesterday morning, pretty excited about the upcoming upgraded version of the Kobe AD. While I was so hyped up about the shoes, anticipating testing them on the court, Chris switched up gears and went into his an analytical thinker mode again, he said Mann, Nike is smart, they basically…
Originally posted on Housakicks The Adidas Yeezy 700 Wave Runner sold out on YeezySupply and are now reselling on eBay for as high as $900. I will admit that I’m surprised these actually sold out. Not only were they hideous but they were also overpriced at $300. On Saturday when they initially released, they were still available on…
Retro Jordans, rare Nike shoes, Adidas Yeezy Boost and more on StockX, the price guide and live marketplace for buying and selling authentic sneakers. Source: StockX: The Stock Market for Sneakers StockX, formerly known as campless.com, has been on a mission to establish itself as a serious player in the world of e-commerce. I’ve discussed…
A few weeks ago Saucony entered the collaboration arena. Every major brand has had some collaboration. Collabs are becoming a vital part of marketing and maintaining a relationship with consumers. Marketing has always been the uncomfortable discussion for brands because it isn’t really quantifiable. It’s the old tree falling in the forest discussion. If the…
I keep rehashing the fact that when Under Armour’s downward spiral began last year at the end of the 3rd Quarter, Insider Ties: Under Armour Third Quarter Growth Of 22% – Bait and Switch? That one of the things UA would do to offset their poor performance would be marketing. Plank said that the…
Morgan Stanley upgraded Foot Locker to overweight from underweight in expectation the shoe retailer has an edge over Amazon.com in the high-end market. pic Luke Sharrett | Bloomberg | Getty Images Source: Foot Locker can beat back Amazon, Morgan Stanley says; upgrades stock In the source article on CNBC analysts are upgrading FTL stock based…
Gateway to ASICS Company Information, Investor Relations, Corporate Social Responsibility and Sustainability, Press Releases, Career and Recruitment and more. ASICS has opened its largest store to coincide with the biggest campaign they’ve done in the last 25 years. The #IMOVEME strategy represents the shift in shopping that is happening across sportswear. Every brand is taking…
Source: http://investor.underarmour.com/releasedetail.cfm?ReleaseID=1035246 Under Armour Conference Call this Morning: http://investor.underarmour.com/eventdetail.cfm?eventid=183715 With over 200 Layoffs on the horizon, similar to Nike in the recent months, Under Armour can’t carry the weight of this setback. The company has been the orchestrator of its own problems. I wrote these articles in the past year: Why “Under Armour Sprinting Past Its Footwear…
Originally posted on Housakicks This post stems out of a conversation I had with Chris Burns from Arch-USA a few days ago on my way back from the Mall. We both realized a long time ago that this thing called “reselling Sneakers” isn’t really a business but rather some type of quick hustle or hobby. Now don’t get…
