Sneaker reselling as we know it is changing. Fast. In this special report, we take an in-depth look at the sneaker resell market and its future. pic via Highsnobiety
Source: This Is What the Future of Sneaker Reselling Looks Like
I recently wrote a white paper for a small retailer that became an ebook on how Nike’s CDO Has Shifted Sneaker Retail. That ebook sold very well in a short amount of time. I realized that the content of the book needed a longer more detailed discussion, so I pulled the ebook from distribution and I decided to take the month of January and write a longer, more detailed analysis for a paperback release:
Nike’s Consumer Direct Offense, Amazon & StockX: The Disruption of Sneaker Retail
Highsnobiety almost nails a lot of the discussion points in the books, but while the StockX and Grailed numbers presented offer a solid understanding of the importance of the resale market, my book will give you more of the history of resale from the perspective of a person who launched a 5 star, million dollar Amazon Marketplace store and the book will provide a deeper look into how the third party marketplace has shifted via a control and variable data set based on a year long researched process by Tayib (https://housakicks.com) and me.
If you want to get a solid, surface understanding of the importance of the topic take the time to click through the source link and read the report by Christopher Morency. It’s good stuff.
