I.T. Ep. 152 | UA & Puma Kill Q12019, adidas Does Niche, Vans Season2 & DC Luxe

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It’s been a much busier week in sneaker sales than I thought so I didn’t write a lot of articles on ARCH. That doesn’t mean that nothing was happening in the world of sneakers. Here are some of the things I wanted to write about, but didn’t in 3 minutes… well 3:40, but hey that’s better than it usually is.

Under Armour’s surprising Q1 2019 growth:
https://about.underarmour.com/news/Q119-Earnings

PUMA had the best Quarter in their history:
https://www.puma-catchup.com/puma-published-its-first-quarter-2019-results/

PUMA also supported their momentum by returning to their rich basketball roots:
https://us.puma.com/en/us/mens/shoes/heritage-basketball

adidas Took Care of the Niche by introducing a sustainable baseball jersey for the University of Miami, creating some dope gear for the inaugural Premier Lacrosse League and partnering with Little League softball and baseball:
https://news.adidas.com/baseball/adidas-partners-with-little-league–baseball-and-softball/s/412c2b6d-61fa-4cf0-9c0c-4c16132ccc00

https://news.adidas.com/athletics/adidas—premier-lacrosse-league-unveil-uniforms-for-inaugural-season/s/71cfbb83-cc35-41a1-aee8-fdfe4e151be7

https://news.adidas.com/baseball/the-university-of-miami-and-adidas-unveil-first-ever-baseball-jerseys-made-from-parley-ocean-plastic/s/1c692bd7-1573-4d44-aa4c-d6e8ffc21dba

Vans introduces Season 2 of the Sidestripe Sessions:
https://www.vans.com/article_detail/sidestripe-sessions.html

Reebok does a smart thing, but they really need help with their CMS layout. In what could have been a coup for search they ruined the layout of a top 12 high tops post:
https://www.reebok.com/us/blog/327624-12-best-hightop-sneakers-for-2019

Timberland redesigns their site to show their sustainable side:
https://www.timberland.com/

and DC Shoes launches a Gucci inspired collection named the Luxe:
https://www.dcshoes.com/luxe-pack-collection/#?intcmp=dc_959805

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