The Nike React cushioning system is doing for Nike what Boost did for adidas. The difference? React has been delivered in 6 different platforms while adidas rode the wave with UB and NMD for too long without varying the look of the shoes. Nike delivers a 130 dollar NMD challenger with one of the softest lifestyle rides they’ve created. Does it look as good as NMD, no, but adidas is doing nothing to challenge with promo.
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