ARCH-USA – Page 100 – art & research culture – hype

Big Footwear Brands Move On From Black History Month, Merrell Launches “This Land” on March 1st – Faith E. Briggs x Merrell

Big Footwear Brands Move On From Black History Month, Merrell Launches “This Land” on March 1st – Faith E. Briggs x Merrell

Chris Burns5 years ago5 years ago09 mins

https://www.faithebriggs.com https://www.thislanddoc.com https://www.merrell.com/US/en/home I stated last year during my case study on outdoor sportswear that Black people are a viable market segment that should be catered to, but not pandered towards. The problem is outdoor brands sought to look towards youth culture which is always inevitably influenced by Black people, but does not have…

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Event FYI: Sankofa Presents: Sneakers, Culture, & Sports

Chris Burns5 years ago5 years ago01 mins

Source: Sankofa Presents: Sneakers, Culture, & Sports Panelists Joamil Rodriguez, CEO, Laced Boston Eugene Clowney, Sr. Experience Lead, NBA & Cofounder Of Sneaker Rumor Nicole Frederico, VP Partner Development, Boston Celtics Ashley Earle, Team Head, Sports Marketing & Consumer Engagements – Basketball, PUMA Schedule 5:30pm – 6:00pm Registration 6:00pm – 7:00pm Panel Discussion – Sneakers,…

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Building a Custom Shoe with COMUNITYmade: Part 6 | Close Up Pics of the Upper on the Last

Chris Burns5 years ago4 years ago03 mins

picture of my COMUNITYmade custom Traction in hemp and suede with gold-foil Handcrafted in DTLA stamp As custom work is a big part of what COMUNITYmade does, my design on the Traction is in the queue. Usually you wouldn’t expect to hear anything from the brand at this point especially since they have been gracious…

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New Balance and NBA Announce Multiyear Global Agreement Solidifying the Importance of Sport and Performance

Chris Burns5 years ago5 years ago08 mins

New Balance Becomes an Official Marketing Partner of the NBA Source: New Balance and NBA Announce Multiyear Global Agreement Where do people get their sneaker information? Do people actually look up information about sneakers? Are parents who are low to middle income with children researching running shoes or are they looking for the best prices?…

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Building a Custom Shoe with COMUNITYmade: Part 5 | Finished Uppers and the Lasting Process

Chris Burns5 years ago4 years ago02 mins

Custom Shoe Consultation can be found on COMUNITYmade’s website: https://www.comunitymade.com/ In this video Noah shows me my uppers of my pair of COMUNITYmade Traction custom sneakers. He explains the lasting process and shows you COMUNITYmade’s custom lasts. This is a great video for those who are interested in the process of what happens with a…

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Native Voices, 1950s to Now: Art for a New Understanding | Brooks Museum: Brian Jungen The Commercialization of Culture

Chris Burns5 years ago1 year ago14 mins

Source: http://www.brooksmuseum.org/current It isn’t often that I get to combine my love for art and my passion for sneakers as it relates to traditional artistic endeavors beyond shoe construction and customizing. There are a number of occasions where sneakers play prominently in the medium used for creating visual art. My daughter created a photography series…

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Building a Custom Shoe with COMUNITYmade: Part 4 | Cut & Sew In the Workshop

Chris Burns5 years ago4 years ago01 mins

Custom Shoe Consultation can be found on COMUNITYmade’s website: https://www.comunitymade.com/ In this video Noah introduces me to Richard who is the cobbler/fabricator of my pair of COMUNITYmade Traction custom sneakers. We get a look at the process of taking the fabric and preparing for the last before the shoe is adhered to the outsole. This…

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Building a Custom Shoe with COMUNITYmade Part 3 | Mock Drawing and Q&A on Bulk Pricing

Chris Burns5 years ago4 years ago13 mins

Custom Shoe Consultation: https://www.comunitymade.com/products… The steps in creating a custom, handmade shoe aren’t as difficult as they seem and the process allows for me to share as much information as possible. While the sneaker community thrives on the opportunity to establish how many pair of shoes we have in the collection and the best pairs…

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Building a Custom Shoe with COMUNITYmade | Cost Breakdown and Material Selection Part 2

Chris Burns5 years ago4 years ago22 mins

Part 1: https://arch-usa.com/building-a-custo In the previous video with Noah from COMUNITYmade we laid out the steps it would take to go from conception to actual product. In this video we take the time to talk about, 0:30 The Cost of a COMUNITYmade shoe vs the cost of shoes made in China 1:58 Minimum Wage…

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Building a Custom Shoe with COMUNITYmade Part 1 | True Sustainability Happens Locally

Chris Burns5 years ago4 years ago15 mins

Source: https://www.comunitymade.com/ Part 2: https://arch-usa.com/building-a-custom-shoe-with-comunitymade-cost-breakdown-and-material-selection-part-2/ The buzzword for the entire sneaker industry is “sustainability”. Every brand has made it a point to highlight what they are doing to become carbon neutral. Saucony ran an ad during the Super Bowl. adidas has heavily invested in Parlay for the Oceans to utilize recycled plastic. Nike and Under…

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PENSOLE x Allbirds Could Open Allbirds Up To An Entirely Different Demographic

Chris Burns5 years ago5 years ago110 mins

FUELING THE FUTURE OF FOOTWEAR is a hands-on master class featuring footwear design, color & material design, and brand+marketing design. Source: PENSOLE x Allbirds – Pensole Design Academy Allbirds is the beginning of the end for me. Anyone who knows me understands that I don’t look at Allbirds in the same way that everyone else does….

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adidas’ “Why We Run” Confirms the Importance of Performance Footwear in a Casual Environment

Chris Burns5 years ago5 years ago06 mins

Running requires motivation, and that motivation remains unique to each runner. Everyone has their own reason as to why they run and their own targets of how far and fast they want to go. It is once t Source: Why We Run If I make a shoe that doesn’t do anything there are a limited…

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Air Jordan 3 Retro UNC (2020) | Should You Buy To Flip

Chris Burns5 years ago5 years ago011 mins

Buy and sell authentic Jordan shoes on StockX including the Jordan 3 Retro UNC (2020) and thousands of other sneakers with price data and release dates. Source: Jordan 3 Retro UNC (2020) *** I’m writing these for those people who don’t have a hookup or discount. Since I do 3 checks before my decision I will…

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Is the KAWHI Signature Shoe a Significant Moment in Sneaker History?

Chris Burns5 years ago5 years ago012 mins

Source: The KAWHI Signature Shoe Revealed All-Star Weekend is the biggest sneaker moment of the year. The NBA takes over a city and activations from brands are at the forefront of all discussion on websites and even people who aren’t interested in sneaker ‘culture’ become aware of the shoes that the NBA athletes are wearing….

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PUMA Won NBA All-Star Saturday Night 2020 and It Should Be a Good Thing…

Chris Burns5 years ago5 years ago012 mins

picture via NBA.com Source: PUMA.com | Forever Faster. Digital chunks, NBA viewership, influencers, Youth culture and sneaker culture… all of these things crash together but aren’t discussed in detail by those attempting to understand how to create an environment where basketball sneakers become treasured gems again. All of these things matter to marketing teams, but…

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Insider Ties: Episode 176 | Why Streetwear Can’t Die

Chris Burns5 years ago5 years ago02 mins

I was in the process of doing a video for the Vapor Off White and because I’m not a fan of the shoe I decided to respond to Virgil Abloh’s comment that Streetwear is dying. I explain that streetwear can’t die because style is what you make it. The only way something dies is if…

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J.Cole x Puma and Dame & Pusha T x adidas | Why Choose Basketball Activations When Performance is Down?

Chris Burns5 years ago5 years ago29 mins

Source: J.Cole | PUMA.com The abundance of options that exist in footwear means that the company that carries the most shelf space is typically the company that wins. There isn’t any secret that one company dominates the hearts and minds of consumers when it comes to sportswear. As a matter of fact, it’s what makes…

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Vibram and PENSOLE Sign Multi-Year Deal to Foster Talent of Budding Sneaker Designers

Chris Burns5 years ago5 years ago06 mins

Source: Pensole Design Academy – Portland, Oregon BOSTON, MA – FEBRUARY 9, 2020 – As the world leader in producing high-performance rubber outsoles, Vibram has signed a multi-year partnership agreement with PENSOLE Academy, which starts this year. This new agreement further establishes the longstanding relationship between the two organizations in fostering strong industry relationships and developing innovations. In this…

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Clearweather Buy One Get One 50% Off!

Chris Burns5 years ago5 years ago01 mins

In 2014, Clearweather an Independent family owned footwear brand based out of Santa Ana, California was driven to create our own path in the corporate sneaker world. Source: Clearweather Official Website | Less Corporate, More Independent.

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Nike Moon Racer QS Sail/Gym Blue-Solar Red BV7779-100

Chris Burns5 years ago5 years ago01 mins

The original Moon Racer was developed in 1971 as one of Nike’s first shoes. This updated pair is a lifestyle version of the shoe that features React cushioning with a VaporFly designed outsole. The shoe is built from canvas and premium leather and arrives with a Goddess of Victory carry bag. [ebayfeedsforwordpress feed=”http://rest.ebay.com/epn/v1/find/item.rss?keyword=Nike+Moon+Racer+QS+Sail%2FGym+Blue-Solar+Red+BV7779-100&categoryId1=15709&sortOrder=BestMatch&programid=1&campaignid=5337944803&toolid=10039&customid=moonblk&listingType1=All&topRatedSeller=true&feedType=rss&lgeo=1″ items=”7″] …

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Nike Kyrie 5 BRED University Red/Black AO2198-600

Chris Burns5 years ago5 years ago01 mins

The Kyrie 5 takes on the iconic colorway of the Air Jordan 4 Retro Bred and features the cement midsole and the classic Bulls colorway in one of the cleanest looks for the shoe this season.

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Nike Kyrie 5 All Star TV PE 5 Rokit Multicolor/Multicolor CJ7899-900

Chris Burns5 years ago5 years ago01 mins

The Rokit designed Kyrie 5 appeared during NBA All Star Weekend 2019. The limited release shoe features a number of eye catching details like a translucent Flytrap lacing system, an volt translucent outsole and a retooled upper with an inverted 3M Swoosh. Rokit branding is molded into the heel counter with Rokit branding on the…

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