Source: adidas “Calling All Creators” When I watched the commercial I was underwhelmed. After an amazing year of marketing from adidas I wasn’t expecting the brand to go all in on sports. I’m certain this is only the first step of the campaign, but it’s missing a few key elements I’ve identified as being…
Originally posted on Housakicks You’ve probably heard my Air Jordan 3 Mocha story several times; for those who haven’t I bought them for $79.99 in 2003 from Lakeforest Champs Store in Montgomery County. The Mocha 3 is making a comeback this year, and I shared a post about it a while back, see link below. But…
Source: adidas Originals Black Friday EQT Support Cushion / Support ADV / Support 93/17 adidas has enjoyed its rise to prominence over the last year. They accomplished the growth due to classic footwear and an infusion of new styles that other sites and media outlets labeled as innovative product with great design. I really like…
Source: JONES C / Tariq pink Shout out my guy Illa Ills on this one. I’m always hunting for something to deviate from traditional sneaker sites. In many instances there will be another site that discovers something before I do, but they typically are being paid to talk about the company. While there is…
Clare Duffy of the PDX reports that Peter Ruppe has left Under Armour which makes three high level execs who have exited the company since the last conference call and quarterly report. Ruppe follows a string of other high-profile exits from the company — including its co-founder Kip Fulks, its chief marketing officer and the…
Originally posted on Housakicks My very first Champion gear was a Dennis Rodman Pistons jersey I purchased in 2000 in a second hand market in Ghana. I wore the heck out of that jersey and I can attest to its quality material wise. I don’t know when was the last time any of you visited the…
Sneakeasy Pop-Up to Open in New York City; NBA Player Edition Basketball Sneaker Exclusively at House of Hoops; Foot Locker Hires New Specialized NIKE Sales Associates Source: Foot Locker Announces Elevated Customer Experience Platform In Partnership With NIKE I know that my writing references to Investor’s Day is going to become redundant when looking at…
Created by Nike and powered by Google, these basketball courts open digital experiences, including exclusive training programs. Source: More than Meets the Eye: Check Out Manila’s New Hyper Courts Nike continues to look towards the CDO with a focus on the APLA Geography. I remember going to the Philippines and hanging out for a week….
Source: Concepts This is just a quick note for those of you who rock with New Balance. The Concepts Drops are always highly coveted and with the addition of a modern addition to the collection in the Trailbuster you can find the restock available on the NB Website. Here are pics and you can use…
Many thanks to Gary Nolton + Walter Iooss for their original behind-the-scenes imagery, seen for the first time in this article. In an era saturated… Source: ‘Be Like Mike’: Jordan + Gatorade 20 years ago if you were a high school or college ball player, 20 years ago if you were a kid without…
Originally posted on Housakicks Chris from ARCH and I have been screaming about the Nike DTC campaign for quite some time now, and everything the brand has done as of late is geared toward improving the consumer personal experience with the ultimate goal of keeping the traffic in house. To sum it up , Nike is progressively doing away with…
Originally posted on Housakicks The Fake Air Jordan 12 XII Doernbecher is already out, and I’ve spotted an eBay seller with them. He only has one feedback so it won’t be hard for anyone to figure out who he/she is. Here are quick ways to identify the replicas. By the way I’m using the official pictures…
Source: adidas NEWS STREAM : adidas Originals Tubular X 2.0 PK At this point I seem to be writing at least one sneakerboot article per week from a variety of brands. I will need to do a top ten list soon, but I really can’t do that without actually holding the shoes. I will probably…
During the collegiate basketball tournament, which runs November 23-26, the 16 participating programs compete in special-edition footwear and uniforms. Source: Phil Knight’s Signature Style Inspires Looks for PK80 The NCAA Tournament is arguably the greatest sporting event in all of sports. The problem is the amount of money generated, the constant mistreatment of college students…
The Thread Landing Source: The Thread | Stance Stance collaborated with the NBA on some of the dopest socks in the game over the last few years. That all came to an end when Nike became the league’s official outfitter. While a brand like adidas allowed for Stance to grow by developing socks for players…
Source: Feathery Music I have to be honest, the moment I saw Victor Oladipo in my YouTube browsing… my first response was “not again”. Not since Wayman Tisdale dropped Power Forward in his post NBA career as a jazz bass player (RIP Wayman), have I seen an NBA player and said, “This shit ain’t corny.”…
Rockdeep isn’t exactly new. The idea was conceived in 2013 by the son of a military family. Rocky Parrish has launched a brand built on the premise of affordable hiking footwear and apparel. My fascination with the brand stems from the obvious, I pull for startup footwear companies. In almost every article where I discuss…
Source: Inner Circle Guillaume Philibert’s, the founder of Filling Pieces, childhood obsession of taking apart consumer products to see their inner workings, and the consequent learnings on each parts function and the final reassembly process, the design team explored the functional elements that went into making the perfect shoe informs the creation of the latest…
I came across this product called Odorklenz sports powder and I was very eager to test it for several reasons. my son plays Football and he doesn’t get to wash his gears very often. He tends to let them sit n his coach’s trunk or my trunk and the result is a disaster. The smell from…
Beginning today, Nike App members will get new benefits related to product, shopping experiences and the chance to connect one-on-one with sport and product experts. Source: Three New NikePlus Membership Unlocks Deliver Exclusive Access During Investor’s Day Heidi O’Neill and Adam Sussman delivered the goals for the Nikeplus Membership push. On 11/14 Nike announced another Flash…
Source: adidas NEWS STREAM : adidas + KANYE WEST announce November and December YEEZY BOOST 350 V2 releases The one thing Jordan Brand and Nike have had to consider the last two years is when and where the Yeezy drops would arrive. The brand actually moved its Jordan 11 launch to early November against every…
Denim took a backseat to joggers and sportswear, but if ASICS has it’s way their patchwork denim will contribute to the renaissance of denim in casual wear. The team at Onitsuka Tiger assembled various cuts of denim to build shirts and pants that feature the classic straight leg option and maintaining a connection to the…
