https://www.underarmournext.co.uk/ Under Armour shared an amazing picture of Anthony Joshua launching their latest store venture in the UK. “Today Under Armour athlete Anthony Joshua unveiled the home for Under Armour (UA) Next, an athletic programme designed to identify, train, and develop London’s young athletes and sports leaders of tomorrow. Joshua launched the new Battersea…
APRIL 18, 2023 Ronnie Fieg for New Balance The Made in USA 998 by Ronnie Fieg, Inspired by the Visionary Work of Frank Llyod Wright Source: Ronnie Fieg For New Balance Ronnie Fieg has been collaborating with New Balance for years now and has been successful in creating some of the most sought-after sneakers in…
Buried in the details around this dope celebration of Hip-Hop and Sneaker Culture is a small detail: Allbirds and Veja are involved in this event. To my knowledge this is the first effort by environmentally conscious brands to participate in the education of the sneaker community. The information Allbirds and Veja will discuss isn’t presented…
Source: X-SCAPE RDSTR An all-purpose commuter shoe with an eco-friendly side GOLETA, Calif. – April 5, 2023. Built for performance and inspired by nature, Deckers X Lab today announces the latest addition to the X-SCAPE collection: The X-SCAPE RDSTR. Crafted with care and packed with natural materials, the RDSTR features bio-circular EcoTan leather, lining the tongue…
I can’t explain why Scar Lip sounds like Scarface, but my goodness this Onyx, meets DMX over The Bridge is Over kicked off by Kiss… wooooosaaahhhhh
Check out the Women’s Merrell Moab 2 Decon: https://www.merrell.com/US/en/moab-2-decon-1trl/52450W.html Merrell delivers a deconstructed model of the classic Moab trail sneaker turning it into a rugged casual model that is more breathable and flexible. The sneaker removes the lining and cushion typically expected in a Moab and settles for a premium, natural leather with a cushioned…
Visit the website: https://antepes.com/ I’ve had the Antepes Muscle Runner Training sneaker for over 30 days. I’ve done track workouts, ran stairs, done plyometric workouts and the sneaker doesn’t have any foam compression and the reinforced knit upper is still tight. Pros: The trainers really do help to target the quick twitch fibers and muscles…
This paper is a short discussion on Sneaker Resale looking at the recent decline in sales on third party platforms like eBay and StockX, while showing how demand is still there for the products on a platform like Amazon. Chapters Ch. 1 Trending . . . . . . . . . pg. 1 Ch….
Buy Now on Merrell The Moab is typically built strictly for outdoor use, but Merrell make an effort to create a pair that easily lives in the fashion world. Utilizing water resistant rough suede and technical reinforced rubber bumpers with a Vibram outsole, the Luxe 1TRL is a more refined fashion statement that is also…
Check out the Merrell Moab Zip: The Moab gets an update perfect for wet, rainy days, but equally as dope as a styled sneaker. The FloatPro cushioning makes the model lightweight and the Vibram outsole creates the rugged, grippy outsole Merrell has come to be known for. The Gore-Tex lined sneaker removes the lacing system…
10 track album Illustration by: PS Spencer (PS-IM-DOPE) Graphic Design/Layout by Jean Goode Source: The Mind of A Saint, by Skyzoo & The Other Guys It’s the final season of John Singleton’s portrait of the CIA’s drug trafficking to fuel the anti-Sandinista war in Nicaragua by selling crack in South Central in the 80s. I…
Three seasons weren’t nearly enough to capture the reality of the biggest crew in Hip-Hop history. Like the actual group, the final episode showed how pulling this series off was always going to be a complicated blend of fact and fiction giving each member some time to shine. When the 2019 Of Mics and Men…
The legendary Finnish sportswear brand Karhu and British contemporary clothing company Universal Works come together for a collaborative project, part of Universal Works’ ongoing Future Friendship series. Source: KARHU X UNIVERSAL WORKS ”INVERSION ILLUSION” adidas’ celebration of their relationship with BAPE delivered a Campus sneaker co-branded with the BAPE star logo on one side of…
Timeless Style, to Stand the Test of Time. Source: Atlas : French Chore Coat | MISSION WORKSHOP arch is all about the elevation of sneaker culture. A part of moving the audience to the next level is providing apparel that allows the wearer to maintain a subtle level of fly. Spring is always filled with…
Source: Mache Run “Blank Canvas” (READY TO SHIP) Mache’s transition into footwear brand hasn’t been as high profile as the creations he’s generated from established companies. That doesn’t mean the attention to detail isn’t there. This site hasn’t really covered his creations, but taking a moment to visit the site and see models…
Fila Performance Running: https://www.fila.de/Featured/Running-Shoes/ Karhu Ikoni Trail 1: https://us.karhu.com/blogs/news/the-karhu-ikoni-trail-blends-technical-functionality-with-bold-style Nike Leak Protection: https://about.nike.com/en/newsroom/releases/nike-leak-protection-period-innovation Puma and Modibodi: https://arch-usa.com/girldads-need-to-check-out-this-puma-and-modibodi-collection-for-periods/ PUMA and Modibodi®: Period Pep Talks | Puma Provides Positive Promotion of Periods While Participating in Sport Under Armour and Steph Curry: https://about.underarmour.com/en/stories/2023/03/under-armour-and-stephen-curry-lock-in-groundbreaking-partnershi.html adidas’ Road to Records: https://news.adidas.com/running/adidas–history-making-adizero–road-to-records-returns-for-third-season/s/36e69aa4-dc9e-47b9-a85b-80a39f7e96ab Sock-a-Knee: https://sockaknee.com/ Video Breakdown 0:00 Introduction 0:24 Topics 0:36 Fila…
This paper is a short discussion on Foot Locker’s Lace Up Plan. By quickly discussing how malls began to “die” I lay the foundation for how Foot Locker’s lack of action as the sneaker industry changed led to the chain falling behind. With Mary Dillon at the helm the company has already made some smart…
This image above is a concept website page I created for this post based on a concept called City Hiking. I built the splash page to show how Merrell could create a subsite for this category. I browsed their regular site (https://www.merrell.com/) and found 5 styles that could crossover into the utilitarian fashion scene. I…
I’m writing a long analysis of Foot Locker’s “Lace Up” Strategy. In the process of creating the discussion I’ve added a breakdown of “Dead Malls” in Memphis and I’ve explained that Foot Locker’s decision to close many of their underperforming mall-based stores is a logical and smart part of their plan. In this long-form article…
Starting with the ‘Super Ape Star’ in 2003, for two decades, adidas and BAPE® have made their mark in culture with a series of instantly recognizable collaborations. Now, coinciding with the Japanese brand’s 30th anniversary and the 20th anniversary of their partnership, the Three Stripes and the iconic label have come together once again for a…
No Time to Read? Watch the Video: Track and Field Could Be the Next Driver of Sportswear | Part 1 Professors have had to adjust how they instruct the next generation of leaders and thinkers due to Digital Chunks. Because of a constant connection to the phone and an array of media options, students are…
