State of Sneaker Resale April 2023

    This paper is a short discussion on Sneaker Resale looking at the recent decline in sales on third party platforms like eBay and StockX, while showing how demand is still there for the products on a platform like Amazon.

    Chapters

    Ch. 1    Trending          .           .           .           .           .           .           .           .           .           pg. 1

    Ch. 2    Selling?            .           .           .           .           .           .           .           .           .           pg. 7

    Ch. 3    StockX’s Mistake         .           .           .           .           .           .           .           .           pg. 10

    Ch. 4    The Factors      .           .           .           .           .           .           .           .           .           pg. 11

    Important Data Sets for this Paper

    Amazon High Demand Recommendations

    Why is this important?

    The CSV Recommendation Shows what products are in high demand on Amazon. The most important aspect is the average price the product sells for vs how much the product sells for on StockX or eBay.

    eBay Year over Year December 21 – March 22 vs December 22 – March 23

    Why is this important?

    These eBay graphs provide an opportunity to compare the decline of sales on eBay in previous years to the growth of sales on eBay after Nike began negatively discussing StockX during the ongoing lawsuit. These graphs also show the decline in sales of the most resold items.

    Individual Seller Detailed Page Sales and Traffic

    Why is this important?

    A limited set of information, but extremely important in establishing how well a seller performs on Amazon with product that can also be sold on StockX.

     

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    The Top 10 Sneakers to Resale on Amazon

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    Between Allbirds ReRun™, the Plant Pacer, Opening New Doors and Expanded Wholesale, Allbirds is Putting Together a Solid Bounceback

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    Endstate’s Next drop features 1000 NFTs connected to the luxury Drop 2: Statecraft Sneaker. ENDSTATE entered the Web3 and NFT space with an approach similar to RTFKT which was acquired by Nike. The comparison should stop there. ENDSTATE has been extremely conscious about focusing on the blockchain’s ability to tie the metaverse with physical products…

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    Why StockX Layoffs Mirror Recent Tech Company Layoffs 

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    High-tech startups are reassessing their prospects for the future as interest rates rise and investors get queasy. Source: Tech companies rocked by layoffs as industry faces biggest downturn in two decades CBS News delivered a report explaining the difficulties tech companies face in uncertain economic periods. In this post, they quote Andrew Challenger, senior vice…

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