Source: https://amzn.to/3CCRPSo In my book Nike’s Consumer Direct Offense, Amazon and StockX: The Disruption of Sneaker Retail, I recounted the story of a small chain in Mississippi that eventually sold to Jimmy Jazz. I explained how Nike’s CDO, now CDA, wasn’t something that was incidental. I recently talked about another small chain in this post:…
The Lebron Big Bang was once a coveted model from the height of Nike Basketball and their All-Star Weekend drops. Nike decided to retro the model and while it still captures all of the original elements, it doesn’t really feel the same. Nike has basically given up on delivering dope All Star Weekend sneakers primarily…
Serena Williams should have a signature sneaker. I understand that she is at the end of her career, but a fashion focused line from Serena should feature her signature on a sneaker designed specifically be her for women. If guys across different brands have signature shoes and they have accomplished anything other than making it…
Source: Shamrock Shadow 6000 Lucky you. Nothing like a St. Patrick’s Day Shadow 6000 arriving to (sham)rock your world. Whether your dancing jigs or chasing gold – the Shamrock Shadow 6000’s have you covered.
Matt Priest and Andy Polk interview me for episode #309 of Shoe-in-Show. The question is how resale is being shaped by the supply chain and by StockX becoming the dominant source in sneaker resale. Check out the entire episode here: https://shoeinshow.com/episode/309-chris-burns-lights-again/
The Air Max Dawn is Nike’s latest casual retro inspired lifestyle sneaker. It rings up at 110 and features a Max Air visible heel cushion that hearkens back to classic Air Max sneakers. At the end of this video, I noticed a striking resemblance to a shoe I made in 2013. My CG097II was designed…
Merrell Official: Top Rated Hiking Footwear & Outdoor Gear There are videos you’d love to see go viral. Often what tends to capture attention are trivial items, a cute puppy, a bad fall, violence, inappropriate behavior… these things seem to latch on to the psyche and everyone joins in to laugh and look. In the…
Welfare, bankruptcy, arrests, failed businesses, and more. In Book 1, How Sneakers Saved My Life, Trent rips the covers off and takes us on the roller-coaster ride that is his life. From the very first page of this riveting autobiography, the reader is given a front-row seat to the hard-knock life of Mr. Trent Out…
Today, adidas announces the appointment of Alasdhair Willis to Chief Creative Officer. The Chief Creative Officer is the lead within the adidas design community Source: Alasdhair Willis to Shape Future of adidas as Chief Creative Officer In December 2020 adidas set the sneaker culture and fashion world on fire with the announcement that they were…
Official Saucony site – Shop the full collection of Jay Ell Alexander LP and find what you’re looking for today. Free shipping on all orders! Source: Jay Ell Alexander – Explore More | Saucony It’s not surprising to see Saucony’s support of Black Girls Run. Saucony is under the same umbrella as Merrell with Wolverine…
Above is Rachel Cargle entrepreneur, author and philanthropic innovator. The Founder and CEO of The Loveland Group – an umbrella company which houses a collection of social ventures – The Great Unlearn – a self-paced, donation based learning community, The Great Unlearn for Young Learners – an online learning space for young folks launching in 2022, and Elizabeth’s bookshop…
adidas has the official license for Star Wars. They’ve rolled out a series of NMDs featuring Yoda on the tongue and Princess Leia. The shoes didn’t knock it out of the park and becoming major products coveted by sneaker people, but they looked good. With the hype around the Disney+ Star Wars universe, Nike decided…
Source: Vans x Textured Waves I’m a San Diegan living in Memphis. I miss the beach. While Black folks in Daygo often stand next to the ocean and bar-b-que or hoop down in the cove at Mission Beach, there are a small amount of us who move north and hit Pacific Beach and Ocean…
Spring and summer 2022 offer an array of products that move Nike closer to meeting its 2025 sustainability targets, all while treading a little lighter on the planet. Source: Move to Zero Collections Spring Summer 2022 Official Images Nike consistently promotes their commitment to sustainability. The Move to Zero program is admirable, but introducing collections…
I decided to make this a less traditional, check for authenticity video. I wanted to talk about Zion as a player and also show the tech featured in Zion’s first signature model from Jordan Brand. While I jumped into a variety of details, the most important is that Jordan Brand isn’t created a sneaker for…
The picture above is of a different location than the picture below in this article. At least 6 stores in this region have been burglarized in the last six months. As Nike has increased pressure on wholesale accounts with their Consumer Direct Acceleration, certain stores are being considered valuable partners. Hibbett Sports is one of…
The Dark Marina Blue continues to show why the Jordan 1 is the best sneaker of all time. The design of the shoe allows for color blocking that separates it from other sneakers. The Marina hasn’t hit crazy resale numbers (that happens once a shoe is completely out of stock for a period of time),…
The “Hand Crafted” Retro 1 is an interesting sneaker. The shoe utilizes blend of neutral suede tones, with white contrast stitching and a rough leather Jordan Wings logo to give this version of the High OG a more handcrafted look and feel. The shoe has three sets of shoestrings. One has a split infrared and…
The “Shorts” Air Jordan 1 Mid SE features a graphic on the tongue that hearkens to the diamond Bulls logo on the side of the Chicago uniform. This Jordan 1 Mid SE also features an iridescent, pearl colored upper with black suede and an outsole with a touch of mother of pearl.
adidas’ basketball landing page has been updated. I, like many others, expected a Fear of God x adidas showing at All-Star Weekend after the Innersect launch/teaser, but a year and half into the relationship, with offices moved to L.A., the footwear and apparel side of FOG has been over the top secretive. The brand has…
Source: Nike Basketball Greater Than Series GT Cut GT Run GT Jump Official Images Release Date The picture above does very little to show you why this particular Nike Basketball model has reignited casual interest in hoops shoes. In 2021 Nike rolled out the tech descriptions of three models in their GT Line (The Run,…
Join us for The Art of the Sneaker Deal Conference hosted by The Sneaker Law and Miami Law. This conference will coincide with a case study competition taking place the day before and concluding after the conference. Source: The Art of the Sneaker Deal Conference I’m a bit biased sharing this event since my son…
