Get closer to the game than ever before. Tap your phone to the Nike NBA Connected Jersey and unlock highlights, early access to exclusive gear, and more. Source: Jerseys Earlier this year I stated that adidas had failed the WNBA and the NBA with the work they didn’t do while having both leagues. It was…
Shop Under Armour for Men’s UA Highlight Delta 2 Running Shoes in our Men’s Running Shoes department. Free shipping is available in US. Source: Men’s UA Highlight Delta 2 Running Shoes While this is obviously not a shoe that will capture the hearts of sneakerheads, it is a shoe that the footwear market can be…
Originally posted on Housakicks I had no idea who Ariana Grande was till this morning. That tells a lot about my age and how out of touch I am with the current state of the entertainment/music industry. What I was interested in the most was finding out what led Reebok to sign another non- athlete? The brand already…
Originally posted on Housakicks Even Burger King gets it, quite an interesting way to start a sentence right. Some of you are probably thinking: What in the world is he talking about referring to Burger King? So let me elaborate on it. Yesterday, while checking my Facebook feed I came across former And1 legend Grayson Boucher aka the Professor‘s video, and…
I start this episode off with a few stories from the week on AHN. 0:25 Lil Buck In The Flyknit Banned 1 | The Music Though… http://www.arch-usa.com/lil-buck-in-t… 1:13 adidas Originals Tubular Rise is the best YZY Inspired adidas to date http://www.arch-usa.com/adidas-origin… 2:13 Why the adidas Originals EQT Refill Pack is Important http://www.arch-usa.com/why-the-adida… 2:49 The…
Originally posted on Housakicks I’m no longer interested in looking at sneakers from a consumer perspective. Whether it be sneakers, electronics, household items, etc, the smart consumer must understand that these big corporations and brands actually hire psychologists to study the stimuli behind our buying habits. All this in order to find ways to generate more…
I’ve stopped writing a lot of Should You Buy To Flip? articles because we are in a different economy now and flipping, like the housing bubble bursting in 2008, has basically popped. Unless you’re grabbing shoes at way below retail, flipping is dead. What I’m doing now is taking a minute to visit the sneaker…
The Vancouver born company has at its core… A CORE! Early this year I stated that two companies were forcing the male dominated sportswear market to adjust and do a better job. In that post I explained that lululemon and Victoria’s Secret were, “making sportswear pay attention. Women have been overlooked in the sports marketing…
Originally posted on Housakicks Adidas has definitely mastered the art of connecting with the current breed of collectors. There is nothing new under the sun, somehow many of the mainstream media websites think they understand something guys who actually live and breathe the sneaker game don’t understand. Jordan Retros have always sat on shelves; as a matter of…
In the past month, Grabit has begun providing facilities that make Nikes with a handful of upper-assembling machines that can work at 20 times the pace of human workers. Source: These Robots Are Using Static Electricity to Make Nike Sneakers Nick Engvall of StockX shared an article on Linkedin today discussing Grabit, a technology company…
Source: Amid weak results and sliding stock, Finish Line adopts anti-takeover plan | 2017-08-28 | Indianapolis Business Journal | IBJ.com Earlier this year I wrote an article analyzing Finish Line as it related to the success of Foot Locker. As everyone watching sneaker retail knows right now Foot Locker’s success has also taken a dramatic…
Sneaker retailers are facing a perfect storm. (pic via BI from Bennett Raglin/AP) Source: Amazon is about to claim a new victim in the retail apocalypse – Business Insider The source article fails to cover a few points I recently made in my analysis of the Foot Locker stock plunge: Foot Locker’s Stock Plunge, How…
An acquisition was authorized by private equity groups to merge DTLR and Sneaker Villa. “The combination of DTLR and Sneaker Villa will create one of the largest lifestyle retailers of street-inspired footwear, apparel and accessories in the industry, with over 230 stores in 18 states.” Memphis doesn’t have either of these stores (DTLR or Sneaker…
Originally posted on Housakicks Adidas is not Nike’s biggest thorn like most people think. As a matter of fact both brands have a common enemy: the counterfeiters. And if you don’t believe me, just take a look at how many fake items are currently being unloaded on eBay on a daily basis and you’ll understand, see…
The new silhouette comes with stencils for at-home personalization. Source: The New DIY Nike Gakou Flyknit – Nike News In 2015 Nike applied for a patent for attaching an upper to the strobel. A shoe can be affixed to an outsole in 1 of 3 ways. The method that Nike patented went unnoticed but was…
Unlike many platforms that only report I take the time to dig into a deeper analysis of e-commerce and retail. My thoughts on the storytelling of Foot Locker and how this has helped the company to create a stronger in-store experience have always been steady and present. Insider Ties: Why Foot Locker Is Still Killing…
Source: Foot Locker’s stock plunge drags Under Armour and Nike down with it – MarketWatch Last year I was extremely high on Foot Locker and their stock as well as their ability to cope with the growing push of DTC by Nike and the shifting loyalty of buyers to adidas. I discussed that here: Insider…
The HyperAdapt 1.0 goes global. Source: Nike News – How to Get the Nike HyperAdapt 1.0 Notice that TRY in the title? Typically when I write a Should You Buy To Flip? it’s about a model that is a general release which has the potential to become a great shoe for resellers. Lately the series…
@FootwearPlusMag This morning I was doing my usual reading on Twitter and the notification above popped onto my phone. I immediately wanted to write an article, but I didn’t want to fail to give credit for the discovery to Footwear Plus, so follow them by clicking the button in the tweet above. Now, on…
Why would I post an article highlighting ASICS fashion with their Onitsuka Tiger Brand only to bring up Under Armour? As anyone who follows this site knows Under Armour styled growth was an aspirational goal for me. When I started ARCH it was to be a disruptor. I didn’t successfully pull it off because…
Retro Jordans, rare Nike shoes, Adidas Yeezy Boost and more on StockX, the price guide and live marketplace for buying and selling authentic sneakers. Source: StockX: The Stock Market for Sneakers StockX, formerly known as campless.com, has been on a mission to establish itself as a serious player in the world of e-commerce. I’ve discussed…
A few weeks ago Saucony entered the collaboration arena. Every major brand has had some collaboration. Collabs are becoming a vital part of marketing and maintaining a relationship with consumers. Marketing has always been the uncomfortable discussion for brands because it isn’t really quantifiable. It’s the old tree falling in the forest discussion. If the…
