Source: Letter to Future Self (Boris Berian went from working as a grocery store bagger to being an Olympian) I’ve been saying over and over again that for sneaker companies to thrive in this new era of retail it will take a very self aware and conscious decision to reach buyers where they are. I’ve stated…
Source: NEW BALANCE SIGNS AMERICAN MIDDLE DISTANCE CHAMPION BORIS BERIAN Click the source link above for a more detailed report on Boris Berian signing with New Balance. A week ago I posted that Nike had dropped its lawsuit against the Olympic hopeful. Click here to read that post. I thought that Boris had already been…
Nike Inc. said Thursday it was dropping its breach of contract lawsuit against Olympic running prospect Boris Berian, a case that had sparked tensions within the running world. Source: Nike Drops Lawsuit Against Olympic Hopeful Boris Berian There is a word that has become synonymous with bandwagon, or in Hip-Hop, D–kriding, and that word is…
