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Black Friday Sneaker Data 2022 Part 1 | How Resale Platforms are Being Shaped by Nike: eBay Sneakers

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Shop sneakers with confidence—just look for the Authenticity Guarantee checkmark. images via eBay Source: eBay Authenticity Guarantee for Sneakers The discussion around excess inventory in various segments of retail is focused on slow sales due to a glut of product. In the sneaker segment, one of the narratives has been that Nike, who saw in…

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While eBay Adjusts to Combat StockX, Nike’s Circularity is an Additional Threat

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Nike gives you plenty of opportunities to help fight climate change through your shopping choices. Source: How Nike Helps You Help the Planet There isn’t any secret that resale is getting more difficult to do. The Golden Goose isn’t done laying eggs, but the multitude of issues potential resellers face in a post-Covid environment are…

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The Inherent Issue with eBay’s Big Push to Recapture it’s Sneaker Soul

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Source: eBay Celebrates its Sneakerhead Community by Releasing a Collection of the Greatest Kicks Never Sold I ran across a smart paid promotion with Jazerai Allen-Lord for eBay’s Inside Drop Campaign: https://www.instagram.com/reel/CT5N3tuF64k/?utm_medium=copy_link The reason this is smart, is because instead of simply using influencers to sell eBay as “cool”, influencers who don’t really sell sneakers,…

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