miadidas Customizable UltraBOOST XENO vs UA Icon | A Customization Battle
Source: miadidas Releases Fully Customizable UltraBOOST XENO Today both adidas and Under Armour updated footwear tech that will allow customers to paint their own canvases. The UA Icon program launched this year is doing something very unique. Instead of relying on the silo of the same options for design, they are rotating different silhouettes. Recently…