If You Build It, They Won’t Come… Build It Anyway: Under Armour’s ‘Ready For Anything’ Series is Another Step
Source: https://about.underarmour.com/news/2020/09/under-armour-creates-ready-for-anything I had a long conversation with Sneaker Box Podcast Founder Rashone Bryant about Under Armour. He had strong feelings about a post where I stated that this is a different Under Armour than the previous years. He explained that Under Armour has almost always “got it right” but they’ve never found the right combination …
