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NIKE, Inc. Acquires Invertex As A Solution for the Home Becoming the Dressing Room

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  The move will strengthen digital capabilities within the brand’s Consumer Direct Offense. Source: NIKE, Inc. Acquires Computer Vision Leader Invertex Nike is functioning less like a marketing company that sells athletic gear and more like a tech company building a functional e-commerce platform that allows for a complete immersion into Nike culture without ever…

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