Why did Under Armour Make HBCU TSU’s Homecoming Uniforms when they are Nike Sponsored?
I understand licensing, but this seems peculiar. Under Armour and Tennessee State University recently celebrated the design of the football team’s homecoming uniforms. I thought this was a cool moment until I got a call from my creative director mentee Swish Griffin (https://stepbackswish.com) who wanted to attend the Nike Yardrunners Event. On short notice I…
