Saucony has created the most sustainable shoe on the market. Between the technical approach to creating a shoe that has a very small carbon footprint and is built from materials that will breakdown naturally over time, they managed to make a shoe that looks better than almost every shoe created by brands looking to capture…
The footwear in this video was sent to me by Merrell. You can find the shoe on their site: https://www.merrell.com/US/en/gridway-mid-canvas/41378M.html?icid=search_suggested_products I’m currently teaching a course at the University of Texas at Austin. The course is named Problems in Retail. The students are all interning at various businesses in the apparel industry. I’ve assigned a…
This new high-end super material has the power to help athletes perform their best while greatly reducing Nike’s water use and carbon footprint. Source: What is Nike Flyleather? The recent growth by adidas has been a combination of great products and impressive marketing combined with some very smart collaborative efforts. adidas has also benefited from…
