https://www.yofi.ai/
I recently wrote an article about the upcoming adidas Yeezy releases:
https://arch-usa.com/does-adidas-liquidating-more-yeezy-inventory-change-the-decline-in-resale/
In this discussion I found that Yeezy hadn’t really gained steam in resale although the supply is limited and not readily available anymore. I was able to speak with Jordan Shamir Co-founder of YoFi, a bot prevention platform, who verified that the recent drops by adidas haven’t been botted heavily and aren’t selling through as quickly. We discuss this and other aspects of the startup industry around sneakers.
Video breakdown:
0:00 Introduction
2:23 Yeezy Resale Prices
2:52 Jordan Shamir Intro
5:00 Who YoFi works with
6:30 Yeezy Data and Botting
9:54 Is Yeezy Really a Brand?
14:30 Will adidas Yeezy Resale Increase?
16:00 How did YoFi start?
20:30 JP Morgan and Frank fake users
22:55 YoFi’s ability to help categories
27:00 Jordan’s analysis of the recent Yeezy Drops
29:54 AI and Bot Usage
32:08 Wrap Up