Explore and buy the Air Jordan 1 ‘Light Fusion Red’. Stay a step ahead of the latest sneaker launches and drops.
Source: Air Jordan 1 ‘Light Fusion Red’ Release Date
Some things simply aren’t fair. Nike’s dominance at retail appears to always catch lightning in a bottle. If you asked any hoops head at the start of the year if the Atlanta Hawks would be one of the hottest teams in the NBA Playoffs, no one would have said yes. Yet, here we are. Trae Young is silencing the Garden and now he’s giving one of the best defensive teams in the League buckets at the start of the second round. Almost as if it were planned, Nike is dropping the hottest shoe in sneakers in the team colors of the hottest team in the game.
I know we often talk of serendipity, but this is ridiculous… or is it? No other brand delivers an abundance of kicks each week. Nike floods the market with sneaker options. It’s one of the reasons sneaker sites only talk about Nike and Jordan Brand. Take a moment to browse SNKRS and I’m willing to bet there will be another shoe dropping in the team colors of a team actively making a run in the NBA Playoffs… (takes a second to see if I’m right, and nope, I’m wrong). There isn’t another Jordan 1 or sneaker option that really hits the way this combo will in a few days. SMH, Jordan Brand is just amazingly lucky. I mean, the irony is ridiculous. Trae Young has a signature shoe coming from adidas and on the New Arrivals Men’s Page of adidas’ site there are 267 shoes. Not-One-Single-Pair-Hits-Like-This.
There is this throwback of the D Rose 1 Adizero worn during Rose’s Rookie of the Year campaign. adidas didn’t do any advertising around this shoe. They didn’t think to make it in the colors of the teams of their signature roster for a possible crossover either. This is the closest option and it still doesn’t hit like that 1. The good thing is the model is basically sold out on the site, which is a good sign… but man Jordan Brand stays in the winner’s column. I guess a part of business is being incredibly lucky.
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