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adidas Hosts BOOST the Nation Custom Sneaker Auction For Women by Women to Unite Creativity Through Sport

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Source: adidas NEWS STREAM : adidas Hosts BOOST the Nation Custom Sneaker Auction For Women by Women to Unite Creativity Through Sport

50 States, 50 designs created by dope artists.

adidas continues to redefine the marketing landscape via unique collaborations that speak not only to the promotion of footwear, but the promotion of culture and inclusion. The Three Stripes linked with Refinery29 to curate a collection of the Ultra BOOST X designed to represent elements of each state in the US.

Refinery29 curated a diverse group of artists – including Meagan MorrisonMaria “Too Fly” CastilloBree PoortLizzie DardenJenny KikerSophia ChangMari OrrJen MussariCarrie ChanJordana Schrager and Refinery29 fashion editor Alyssa Coscarelli – to design the custom sneakers. Each is inspired by a state’s unique culture, landscapes and notable landmarks, to create an original work of art.

The shoe auction began on July 4th and you can find it here:

http://www.adidas.com/us/ultra