I wanted to make the title a lot longer, but it’s bad for search. The title was going to be “Sneakerhead Night and Coverage of the NBA is emblematic of a serious issue for brands with signature athletes and for the NBA in general.” That is too damn long, so I’m going with this post…
Source: Test Run Project 3.0 New Balance has been doing a solid job of rolling out product lately. Even with my constant harping on how the basketball division isn’t doing the things I’d like them to do, the footwear being designed is unique and and different than what you’d expect from the N. I’ve discussed…
Nobody knows sneakers better than the boutiques around the world that sell them. Source: Talking Shop: The Best Boutique Collabs From Atmos, Undefeated, and More I subscribed to Stadium Goods YouTube this morning. I typically overlook the channel and I kind of fall into the routine of clicking on Complex’s YouTube shows and I also…
The Kyrie 6 officially launched on 11/22/2019. The shoe was discussed on blogs and sneaker sites as a modernized version of the Air Yeezy 2. The feedback was solid and interaction on social media showed a lot of promise. Launch Day has arrived and after 3 days (a short release window) for the basic Black/White…
As we head into the holiday season I want to introduce you to a couple of books that the sneaker culture enthusiast in your life is certain to want in their collection. Elizabeth Semmelhack is a curator at the Bata Museum in Canada. She has written a number of books on the history of sneakers….
The ‘documentary’ begins with an incredible montage of digital art paying homage to the Air Jordan 1. Public Enemy’s “He Got Game” plays in the background. The film then shifts to Politics in the 80s and the NBA in the 70s before landing on David Stern; the game changing commissioner of the NBA who…
Source: Dejounte Murray Joins New Balance and Inspires Us In New Commercial Spot New Balance’s entrance back into basketball has been a slow calculated development that I’ve discussed as positive and negative. The recent addition of San Antonio Spurs PG Dejounte Murray gave me two responses again. I tend to be hot and cold on…
The photography by Neil was inspired by the work of Ryan Unruh on a project he completed for Allbirds: https://www.instagram.com/p/B5V2wDvB7Tr/ One of the best things about LinkedIn is the abundance of talented people there are to discover. Neil Shearer is a photographer who developed a series for the Nike Metcon SF (he took on the…
What is Fresh Selects? Fresh Selects is a new rewards program established by Jimmy Jazz. The rewards program was created for Jimmy Jazz store and online customers. With Fresh Selects, members have the Source: Fresh Selects Rewards Program | Jimmy Jazz Almost a year ago I visited Jimmy Jazz’s Harlem Store and I walked away…
In 2017, unlike most sneaker websites, Saucony was my top brand of the year. In my top 40 list the company held a number of spots: The Top 40 Sneakers of 2017 | #1 Saucony 5000 Bricks In 2018, however, Saucony made a decision to work with a series of influencers when the company…
All-Star, rapper, father, brother and son. Designed to embody all facets of Damian Lillard’s creativity and persona, adidas Basketball today officially unveils Dame 6. The latest edition of Dame’s sig Source: adidas Spotlights Damian Lillard’s Creative Identity on & off the Court with Dame 6 Dame beefed with Shaq over the summer, but adidas was…
Source: https://www.birkenstock.com/us The November 13th, 2019 announcement by Nike that they were ending their pilot program with Amazon’s brand registry is being touted as a smart business move by most media outlets and I agree. After reading through most sites and recognizing that the discussion around Nike was completely devoid of depth and a true…
UNKNWN (@unknwn) reveals the final exterior renderings for their upcoming Wynwood location (opening in the coming weeks). NEW INFORMATION: Store is set to officially open on Thursday, December 5, 2019 Design led by John Maragaritis, the multi-faceted artist and designer behind New York Sunshine in collaboration with UNKNWN founders LeBron James, Jaron Kanfer, and Frankie Walker Jr. Part…
Source: The OMN1S Baited Drops November 14th I’ve been critical of the rollout of the Kawhi 1 (yep I refuse to call them the —–). I also realize that the slow rollout is necessary in a world dominated by Nike footwear sales and in a world where basketball footwear sales are not as exciting as…
Nic White Stay (Original Version) Buy Now: https://amzn.to/35qtWwa Vince Allen Project Vol. 1 Buy Now: https://amzn.to/32bqbsy Vince Allen Project Vol. 2 Buy Now: https://amzn.to/32cDdG7 Vince Allen Buy Now: https://amzn.to/2B7F9Uw The instrumental to this track can be found on Vince Allen’s album Vince Allen. The original version of the song can be found on Nic White’s…
As the discussion of rest gains steam in the NBA, the Lakers superstar says the fundamental issue begins much earlier. Source: LeBron James says need for load management starts at AAU level: ‘AAU coaches couldn’t give a damn about a kid’ I played college basketball, was a high school assistant coach, a high school head…
It seems that my coverage of Merrell is increasing as I begin to take longer looks into alternative brands in footwear and apparel. This is a good thing because what isn’t being presented and discussed on larger “sneakerhead” websites are stories unrelated to cool and youth culture. This leaves analysis and coverage of the amazing…
At the beginning of the semester I told my students I was taking on a case study to ensure that the online course would have more interaction. The inherent nature of online college courses is that the professor sits behind a firewall and the students feel disconnected. Since I was teaching a course on the…
Mary Cain’s male coaches were convinced she had to get “thinner, and thinner, and thinner.” Then her body started breaking down. Source: Opinion | I Was the Fastest Girl in America, Until I Joined Nike “Equal Play” is an Opinion video series showcasing the insurgent athletes who are dragging women’s sports into the 21st century….
Curry 7 Launch Colorway a Nod to Athletes Everywhere Who Have Ever Been Doubted Source: Introducing Curry 7 UNDRTD Anthem Video and Colorway In the 355P Problems in Retail Class I’m teaching at U.T. Austin this semester, the biggest issue I have is that it’s online and we don’t get to jump into case analysis…
Video Length: 15:12 Shipping box from Portugal: 2:00 Description of the shoe designer: 2:46 A look at the box: 3:30 A look at the shoe inside of the box: 5:25 Isamu Jarman: 6:35 Closeup look at the SW-02: 7:40 Taking off the Cole Haans putting on the WAU SW-02: 9:10 On- Foot: 11:25 Wrap-Up: 12:38…
Digital speed and personal service combine to create locally-relevant shopping experiences at the forefront of cross-channel retail. Source: Nike Live Launches in Long Beach and Tokyo Let’s take a visit to 2017. Nike’s stock share price was in the dumps, adidas was killing it in marketing and product, and Champion gear was being rocked like…
