Chris Burns

Chris B. is the founder of ARCH (art + research, culture - hype) ARCH is a more informative look into sneaker culture. By presenting information about the business of sportswear through marketing analysis, updates on stock prices and introductions to new brands and styles, the site is easily distinguished from the everyday site only giving you release dates. You can follow me on Twitter @archbyccb or YouTube @archbyccb.

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WHY NOT? UNITE. air.jordan.com | Slow and Consistent Storytelling Establishes Branding

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In September, Jordan Brand introduced UNITE, a new film series about the unifying power of basketball. Today, the third film debuts, starring Russell Westbrook, his… Source: WHY NOT? UNITE. air.jordan.com This post is less about the latest video in the Unite series, an ongoing video campaign combined with written blogs via the air.jordan.com site creating…

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I.T. Ep. 174 | Sneakers x Culture: Collab by Elizabeth Semmelhack foreword by Jacques Slade

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Buy Sneakers x Culture: Collab: https://amzn.to/2QpYW9W Buy my book: Nike’s Consumer Direct Offense, Amazon & StockX: The Disruption of Sneaker Retail – https://amzn.to/2sCMzyA Elizabeth Semmelhack delivers another beautifully crafted book on sneaker culture with vivid images and the stories behind the creation of the shoes that have shaped sneaker culture, and to an extent society…

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Reebok Question Mid ‘Grey Suede’

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Retro B-ball style with modern-day attitude. These men’s Question Mid Shoes were originally designed for Allen “The Answer” Iverson. The upper is made of soft hairy suede for a textured, standout look. Signature hexagonal cushioning provides all-day comfort. Embroidered logos keep the style legit. Source: Reebok Question Mid Men’s Basketball Shoes – Grey | Reebok…

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The New Balance OMN1S Money Stacks Drops December 26th, 2019

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The “Hundred large” OMN1S is the final colorway to release this year, 2019. Available December 26th at 10:00am ET online in the US, Canada, Europe, China, Singapore, Hong Kong, Taiwan, Austr Source: The OMN1S Money Stacks Drops December 26th   [ebayfeedsforwordpress feed=”http://rest.ebay.com/epn/v1/find/item.rss?keyword=%28New+Balance+OMN1S%2C+Kawhi%29&categoryId1=15709&sortOrder=BestMatch&programid=1&campaignid=5337944803&toolid=10039&customid=NBOmn1s&listingType1=All&feedType=rss&lgeo=1″ items=”7″]

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How Does a Transition From Performance to Casual Happen Inside of an Echo Chamber? | Merrell WMNS Haven Mid Lace Waterproof

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Haven Mid Lace Waterproof Source: Haven Mid Lace Waterproof I spend most of my time on this site introducing discussions without solutions. This is because in most instances I may be looking to work with a particular brand or retail outlet. In consulting to acquire customers the goal is to grab attention early, keep the…

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Q4 Sports Basketball Should Be the Leading Hoops Recruitment Website in the Country | Case Study

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Shop Q4Sports.com for the ultimate blend of technology, style & performance sports gear. Upgrade your game with the new Q4 Sports basketball shoe. Source: Q4 Sports Performance Basketball Shoes On several occasions I’ve talked about the problem with performance basketball sales. I took a picture of a wall inside of a Finish Line yesterday and…

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