Onitsuka Tiger AUTUMN WINTER 2019 Brand Campaign. Source: AUTUMN WINTER 2019 | Onitsuka Tiger US ASICS and Onitsuka Tiger are comparable to Nike and Jordan Brand. They are the same company, but they aren’t. There is one glaring difference in comparing these two businesses, while Jordan Brand has more of a lifestyle aesthetic in their…
The footwear in this video was sent to me by Merrell. You can find the shoe on their site: https://www.merrell.com/US/en/gridway-mid-canvas/41378M.html?icid=search_suggested_products I’m currently teaching a course at the University of Texas at Austin. The course is named Problems in Retail. The students are all interning at various businesses in the apparel industry. I’ve assigned a…
The OMN1S Basketball Shoe is Launching (Forreal) on October 23rd Source: New Balance Reveals OMN1S Launch Details Including Seven Colorways and Kawhi Fun House Themed Pop-up in Los Angeles The arrival of the New Balance OMN1S at the start of the NBA season holds a precarious situation for every sneaker brand. China’s mistreatment of its…
Buy the Reebok Club C 85 x Jazerai Jazerai Allen-Lord is one of the first women in the industry of sneaker news/blogs to consistently deliver content in what is basically a male dominated society that has always found itself short on representing women. She has worked consistently to level the playing field and Reebok took…
photo of the ARCH Allen Merlot by Know Definition https://knowdefinition.com/ The picture above is of one of my shoes I designed and sold. The shoe was named The Allen. I released it in 2012. I sold out of them although they were poorly constructed. I didn’t stick with this shoe for long. At the time…
adidas continues to underutilize their platform to create a connection to the consumer. I had to search for this video and I watched the full 10 minutes and 39 seconds. There are people who don’t know what Donovan Mitchell looks like. He’s not on State Farm commercials. He may have won the Dunk Contest, but…
Will Smith is forever linked with Jordan Brand via his Fresh Prince time, but that doesn’t mean that Will is a Jordan Brand endorser, does it? Without an official ‘signing’ of Will Smith this has left the legendary actor in a position where he can use his growing social media platform to deliver eyes to…
Source: Tokyo Design Studio – Sneakers for Men – New Balance Since the New Balance 24/7 released almost two years ago giving NB a shoe that could compete with the adidas NMD, both adidas and New Balance took steps backwards over the last two years. The designs from the PRJ series from New Balance has…
I’m not really taking a few weeks off. ARCH is going through a serious renovation. I’ll be writing a few posts on the site and I’ll be capturing a lot of the work, but I’ll be opening the ARCH Office over the next two weeks. This means the videos are about to get better and…
There have been years since I’ve grabbed my Gang Starr cds off of the shelf and just listened to the duo. I remember when the group fell apart. I always thought that if DJ Premier had worked on Jazzmatazz the albums would have been much better, but the music industry is difficult to navigate. Guru…
Source: MilesforPizza Before you get too excited the location for the free pizza is in Williamsburg in NYC and the campaign is in support of the NYC Marathon, so in the words of a famous New Yorker, “No pizza for you,” outside of the City… Actually this isn’t true. If you plan on traveling to…
I don’t have to write anything when it comes to these Amerigo Gazaway remixes. Crooklyn is one of my favorite cuts. Masta Ace remains on my list of the most underrated emcees in the game. This is masterful work and a pleasure to the ears; especially when all that plays on my radio is…
Meet The Ambassadors | Merrell Source: Meet The Ambassadors | Merrell Brands operate inside of boxes. There are often moments when people within a company have no idea of what is happening with each division. Brands are complex machines and every part has to be in sequence for things to work and expand. Even when…
Source: Pay for your Amazon purchases at Western Union® In my book Nike’s Consumer Direct Offense, Amazon & StockX: The Disruption of Sneaker Retail, I discuss in great detail that stores like Jimmy Jazz, DTLR, City Gear and Shoe Palace, stores who deal with customers who are primarily ‘cash’ customers, have a moat around…
Source: Reebok x Chromat: Chromat Spotlights Reebok’s New “Energy Return” Sole at New York Fashion Week There aren’t any pictures here of the Instapump Fury Boost. Right now Reebok has a landing page to be notified of the extremely limited model when it arrives. The Instapump Fury Boost™ “Prototype” will be available exclusively at atmosCon…
Source: Sidestripe Sessions Featuring Anderson .Paak I’m watching BBC music and one of my favorite artists pops-up and I immediately pay attention. Anderson.Paak is performing a cover of “Old Town Road” and it’s the jazziest ish I’ve heard and I realize that the song isn’t just lucky, it’s a very good song. During the cover,…
UNITE is here —Jordan Brand’s new film series that celebrates a generation coming together to create impact that goes beyond the game. The first film,… Source: Introducing UNITE. air.jordan.com Unless you’ve been under a rock Zion has arrived and Nike is ensuring that their investment into the next “Jordan” is a much different roll out…
Releasing October through December, six new visions for Air Force 1 change the paradigm of what it means to celebrate a classic. Source: Air Force 1 Gore-Tex, NBA and Bones Official Images and Release Dates The 10th, not the 10 by Virgil Abloh, is a series that takes new and classic Nike footwear and gives…
Source: ASICS Global – The Official Corporate Website for ASICS and Its Affiliates A few days ago FootLocker announced the launch of a (Greenhouse) an app that is described as an incubator for artists and designers. The description immediately gave me a reason to celebrate because in the sneaker industry there are a host of…
It’s the first time the e-commerce giant’s fashion arm has partnered with another company to launch a new brand. Source: Amazon Fashion Partners With Puma on Exclusive Athleisure Label But is possibly one of the worst decisions I’ve seen in the athletic apparel industry. Whenever I prepare to write a discussion on Amazon and their…
Update: In the video I incorrectly stated that The NTWRK was created in conjunction with ReedSpace by Jeff Staple. It was actually founded by Aaron Levant. FootLocker is a multi-billion dollar company that doesn’t make decisions on whim. They have been strategically investing in businesses since last year. Some of the investments are private label…
The Curry 7 UNDRTD colorway releases globally on November 1, 2019 at UA.com, UA Brand Houses and select retailers. Source: Curry 7 Official Images and Release Date In the last two weeks, more than a month away from the start of the NBA season, and as the WNBA season winds down without a single drop of…
