Chris Burns – Page 106 – ARCH-USA

Chris Burns

Chris B. is the founder of ARCH (art + research, culture - hype) ARCH is a more informative look into sneaker culture. By presenting information about the business of sportswear through marketing analysis, updates on stock prices and introductions to new brands and styles, the site is easily distinguished from the everyday site only giving you release dates. You can follow me on Twitter @archbyccb or YouTube @archbyccb.

Nike Air Max 97 Premium ‘Paint Splatter’ Sail/Black-University Red 312834-102

Nike Air Max 97 Premium ‘Paint Splatter’ Sail/Black-University Red 312834-102

Chris Burns5 years ago5 years ago01 mins

The Paint Splatter Air Max 97 is one of the best looking models to release. The artistic take on the classic running silhouette features premium suede with Pollack styled paint drop around the mudguard and tongue patch. [ebayfeedsforwordpress feed=”http://rest.ebay.com/epn/v1/find/item.rss?keyword=Nike+Air+Max+97+Premium+312834-102&sortOrder=BestMatch&programid=1&campaignid=5337944803&toolid=10039&customid=am97paint&listingType1=All&feedType=rss&lgeo=1″ items=”7″]

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Nike Air Max 1 Premium ‘Wheat’ 875844-203 Flax/Flax-Sail-Gum-Med Brown

Chris Burns5 years ago5 years ago01 mins

Released in 2017 this “wheat” version of the Air Max 1 features a rough suede and the classic AM1 elements. The shoe doesn’t have perforations and is built for colder weather. [ebayfeedsforwordpress feed=”http://rest.ebay.com/epn/v1/find/item.rss?keyword=Nike+Air+Max+1+Premium+875844-203&sortOrder=BestMatch&programid=1&campaignid=5337944803&toolid=10039&customid=am1flax&listingType1=All&feedType=rss&lgeo=1″ items=”7″]

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Nike Air Max 1 AH8145 104 Sail/Vintage Coral-Mars Stone

Chris Burns5 years ago5 years ago01 mins

There are certain colorways that aren’t meant to pop and stand out. They are made to be subtle and cool. I call that grown man ‘ish’. This Vintage Coral colorway is a smooth suede classic fit for casual Friday or date night. Paired with denim and nice button up shirt you can almost get away…

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Nike Air Force 1 VDAY GS BQ6980-600 Bleached Coral/Black-White

Chris Burns5 years ago5 years ago01 mins

The 2019 Valentine’s Day drop included a satin covered version of the classic Air Force 1 in GS sizing. The shoe features an embroidered classic Nike logo with a heart over the “I”. [ebayfeedsforwordpress feed=”http://rest.ebay.com/epn/v1/find/item.rss?keyword=Nike+Air+Force+1+VDAY+GS+BQ6980-600+Bleached+Coral%2FBlack-White&sortOrder=BestMatch&programid=1&campaignid=5337944803&toolid=10039&customid=vdayaf1&listingType1=All&feedType=rss&lgeo=1″ items=”7″]

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Why StockX Buying Ad Time During the WNBA is More Important Than it Looks

Chris Burns5 years ago5 years ago06 mins

The StockX commercial below originally launched in November of 2018. The spot doesn’t feature any famous people. The commercial does include a lot of famous kicks; which makes it appear that the ad is targeted to ‘sneakerheads’ but with the shifting nature of the consumption of media by young people and the fact that the…

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Obsessive Sneaker Disorder Creates a Bridge from Cops to the Neighborhood

Chris Burns5 years ago5 years ago03 mins

Source: Cops and Kids sneaker meetup bridges the gap through a common interest (photos from SILIVE) Less than a week ago in Memphis we had a U.S. Marshall kill a 20 year old man. That sentence is written to make a clear statement, the black community has unwritten rules about cops. Don’t talk to them,…

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The Sustainability Report #5 | ASICS is The 1st Sports Company to Support the Task Force on Climate Related Financial Disclosures

Chris Burns5 years ago5 years ago04 mins

Gateway to ASICS Company Information, Investor Relations, Corporate Social Responsibility and Sustainability, Press Releases, Career and Recruitment and more. Source: ASICS Global – The Official Corporate Website for ASICS and Its Affiliates While it’s really difficult to write and gain a response from every brand to confirm that ASICS is the first company to create…

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Insider Ties Ep. 157 | Missed Opportunities in Marketing Post NBA Finals

Chris Burns5 years ago5 years ago01 mins

This week I didn’t write on the site as much because I did a basketball camp with my daughter. That doesn’t mean I don’t have an Insider Ties topic. The biggest basketball story (outside of the ongoing tariffs war) is, of course, the NBA Finals. The Raptors defeated a wounded Warriors squad and Kawhi completed…

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Converse Chuck 70’s Hi Black History Month Pack

Chris Burns5 years ago5 years ago01 mins

Length: about 8 minutes Two pair shown Converse delivered several models for Black History Month. The Chuck 70’s Hi appeared with of course the traditional Kente cloth look that Nike utilizes on most of its BHM models. While the trend is a bit tired these two pair in the pack look great and the use…

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Air Jordan XXXII Pure Platinum/Hyper Royal AA1253-007

Chris Burns5 years ago5 years ago01 mins

The second model in the recreation of the original Jordan Brand releases is the Jordan 32. The shoe is clearly a modern take on the Luxury Jordan 2 and many colors showed how Jordan Brand tried to make sure they caught the original Italian luxe elements of the shoe. This version is eye catching and…

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Air Jordan XXXI Banned 845037-001 Black/University Red-White

Chris Burns5 years ago5 years ago01 mins

Jordan Brand’s flagship model is often met with lukewarm interest. When the brand decided with the 31 to begin combining elements of the OG lines with tech updates the first model was this Banned version. It features elements of the original BRED colorway with nods to the shoe being banned by the NBA. There are…

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Air Jordan Legacy 312 ‘Olympic’ AV3922-101 White/White-Midnight Navy

Chris Burns5 years ago5 years ago01 mins

I’ve had a lot to say about the mash up of classic kicks by Jordan Brand. I’ve even made it clear that the Don C designed 312 shouldn’t have been made… until I saw this version in the Olympic colorway. Often it takes a colorway to turn an opinion about a shoe and the Olympic…

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This is Hip-Hop… It Can’t Be Gospel, Can It? Dope: SEND JUDAH FIRST

Chris Burns5 years ago10 months ago01 mins

The San Diego emcee who once dominated Snoop Dogg’s Underground YouTube top spot for months has discovered his voice again and while Tobe Nwigwe is currently dominating the viral Hip-Hop scene with his conscious, gospel inspired rap, Judah is a better emcee because he actually understands hooks (and this is coming from a guy who…

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adidas Needs a Better Way To Verify Authenticity of the adidas Yeezy BOOST | 350 V2 FU9006 Black/Black/Black

Chris Burns5 years ago2 years ago03 mins

A lot of people took Ls on this shoe when it dropped. It’s the first Yeezy in a while to hit resale, but in my opinion, it is simply because it reminds people of the Pirate Black. This is a long video because I was going to start looking at the different cues, but as…

Insider Ties: Ep. 156 | Sneaker Photography Project with My Daughter (Part 1 & Part 2)

Chris Burns5 years ago10 months ago13 mins

In this episode I share a part of our summer routine. Every year my daughter and I set up a week long art camp. When I was young, my mom didn’t have time to nurture my artistic skills. She was working too hard and my father wasn’t in the picture. My wife noticed my daughter’s…

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Why Traditional Retail Should Be Nervous | ASICS Continues to Innovate their In-Store Service

Chris Burns5 years ago5 years ago05 mins

Source: ASICS announces the development of a system that assesses runner pronation type using artificial intelligence (AI) vision technology, as well as the ASICS Institute of Sport Science’s wealth of data and expertise. A few days ago ASICS released information detailing how they would begin to shape their retail doors. The information could potentially be…

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Air Jordan 5 Retro Laney JSP CD2720-400 Varsity Royal/Varsity Maize

Chris Burns5 years ago5 years ago01 mins

To jumpstart the celebration of the NBA’s All Star Weekend being hosted in North Carolina Jordan Brand launched a series of classic models paying homage to MJ. The brand began with a new iteration of the classic Laney H.S. colorway in premium suede. The price was bumped up to 200 as well. The shoe was…

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Air Jordan 1 Retro High Premium Black/Black-Desert Sand AA3993-021

Chris Burns5 years ago5 years ago01 mins

This Air Jordan 1 Retro High is not an OG but a premium version of the classic. It features an unfinished upper with a matte black color and the raw edges of the leather exposed with a sand outsole to match the textured look of the shoe.

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Air Jordan 1 Retro High OG Neutral Grey/Black 555088-018

Chris Burns5 years ago5 years ago01 mins

The Air Jordan 1 Retro High is now Nike’s go to for dropping multiple colors and styles consistently. This version in my opinion was the start of Virgil Abloh’s influence on Jordan Brand with text being added to side panels. This shoe has an interesting look, but it’s unclear of why the shoe was designed….

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Air Jordan 1 Mid Winterized AA3992-002 Black/Anthracite-Gum Yellow

Chris Burns5 years ago5 years ago01 mins

I’m not quite certain why this model is considered Winterized. The shoe does have a sticky gum outsole and reflective hits throughout the upper, but I’m not sure if the upper is a waterproof PU. The shoe does feel almost rubbery in the upper, but with a lacing system that leaves slots into the shoe,…

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Air Jordan 1 Mid Team Red/Black-Summit White 554724-601

Chris Burns5 years ago5 years ago01 mins

This version of the Air Jordan 1 Mid dropped in 2017 and has found a new audience. The shoe features a tumbled leather on the black portions of the shoe and a wine red in this remake of the classic retro 1.

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For the Culture! From The Feet Up: Sneakers, Hip-Hop, and New York…

Chris Burns5 years ago10 months ago13 mins

This is one of those times I wish I could take a quick flight up to NYC and then fly back to edit the video from an art exhibit that details the rich history of kicks in THE city. Words from Sean Williams: Greetings Everyone! If you’re receiving this email it is because you’re…

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