Nike’s ‘Reverse Auction’ Is A Reality Check for Marketing In the Digital Age | Marketing
Nike is giving new scrutiny to its digital agencies. Source: Nike’s ‘Reverse Auction’ Review Is a Bad Omen for Agencies This is the perfect article for the sneakerheads who read ARCH. This is an opportunity for me to explain why I’ve been so adamant about building the AHN (ARCH x Housakicks Network) into a sneaker…