Shoe: ZR 01 Zen Running Club Asphalt and Zen Yellow My weight: 240lbs Height: 6-2 Shoe size: 13 Fit: True to size Discussion: For a bigger guy, knit construction shoes are never that great to run in. They tend to be sloppy and they compress under each footfall. 240lbs is a lot of weight to…
A few years ago, I developed the concept NICHE-OUT MARKETING & E.N.D.E.A.R.S© I reached out to marketing teams to earn consults with brands. My goal was to change the method of storytelling and to highlight both designers and athletes instead of relying heavily on sneaker blogs that focused primarily on the end result, product. E.N.D.E.A.R.S….
Below is the Wine Down, a show that follows each episode of HBO’s hit series “Insecure”. I’m using the episode of the Wine Down as a placeholder for the actual episode because I don’t want to utilize clips from YouTube channels pulling footage from the show. Which has absolutely nothing to do with this post….
Source: NEW BALANCE HOOPS UNVEILS COLLABORATION WITH CEO AND AGENT RICH PAUL It’s taking everything in me from saying, ‘Adele’s boyfriend is dropping a dope ass collab with New Balance…’ There, I said it, lol. Seriously, the New Balance and Rich Paul collab is, in my opinion, not just a nod to sneaker culture. It’s…
With top-selling sneakers, a successful IPO and ground-breaking sustainable innovations, the athletic brand is riding high. Source: How On Won on All Fronts to Become the 2021 Brand of the Year On Running’s success has primarily been a benefit of controlled distribution to a market that loves the product. An IPO generates a completely different…
UNLESS Collective starts with the end in mind. Everything we make harmlessly decomposes when you are done with it. “Everything” means everything…. Source: Eric Liedtke on LinkedIn: #knowwhatyouwear #plantbased #zeroplastic | 22 comments Sneaker Media, the various websites who control the dialogue around sneaker culture care more about the product than what goes into the…
At 1:18 and 1:23 of this discussion by CNBC, two of the most important statements were made and overlooked. Those statements had graphics: 14% More items out of stock Prices up an average of 25% While I only operate in one segment of the marketplace, sneakers, what is happening on the Seller Central side of…
ABG has signed a long-term strategic partnership with SPARC Group to become the core licensee and operating partner for Reebok in the U.S. SPARC will also serve as the global hub for the newly created Reebok Design Group. Source: ABG Announces SPARC Will Take on Operations for Reebok in the US — ABG NEWSROOM Genesco,…
New Balance YOU WILL NO LONGER EARN NB POINTS AFTER DECEMBER 15, 2021. YOU WILL NO LONGER BE ABLE TO REDEEM NB POINTS FOR A REWARD AFTER DECEMBER 15, 2021. ALL REWARDS ISSUED ON OR BEFORE DECEMBER 15, 2021 WILL EXPIRE DECEMBER 21, 2021. The My New Balance Rewards Program is being phased out. There…
When Foot Locker purchased WSS and Atmos, I explained that it was the incorrect purchase. I’ve long considered Jimmy Jazz the jewel of urban retail. My visits to the Harlem Flagship and stores throughout the south showed me that the retailer was one private label away from offsetting the impending moves from Nike’s Consumer Direct…
Check out five ways Nike is creating a shopping experience that’s deep, comprehensive and tailor-made for Nike Members. Source: Nike Membership Digital Benefits I’ll keep this one short since I’ve discussed the topic in previous posts. Nike is a machine; a beautifully, ruthless, designed combination of product, software, logistics and presentation. In the post above,…
The deal furthers eBay’s vertical expansion strategy in sneakers and offers customers added confidence in the purchase of high-value items eBay Inc. (Nasdaq: EBAY), a global commerce leader that connects millions of buyers and sellers around the world, and Sneaker Con Digital have entered into a definitive agreement under which eBay has acquired Sneaker Con’s…
Clarks and Kith have a long relationship filled with collaborations that sell out every time. The classic UK brand once again joins forces with Ronnie Fieg’s Kith to create the 8th Street Collection. I picked up this pair on a restock in my size. I wasn’t prepared to do an on-foot, with a close-up, but…
Erem Footwear specializes in crafting premium desert hiking boots that are sustainably made with 100% Eco-Friendly materials. Source: Erem – Desert Hiking Boot Company | Made for the Desert I don’t want the reality to become true, but when I lived in California, we were in a drought for over ten years. A recent deluge…
Nike has made sneaker boots for a while. In 2017 they rolled out the Lunar Duck Boot Air Force 1. Since then, they have made another version of that boot, but in the last two years, they focused on Goretex models and this Boot version. The sneaker is heavy, but it’s sturdy and it has…
Source: Zen Running Club US When I first heard of Zen Running Club, my first thought was “another company using Asian inspiration to capitalize on the rush to monetize meditation.” I tend to lead with the first skeptical thought… don’t ask why; maybe my chakras need alignment. Seriously, I’ve been very skeptical about covering new…
The Nike Blazer Low Sacai takes the classic Blazer Low and attempts to elevate it by adding the Sacai tags and the double branding, but it doesn’t really work very well here. The Blazer is a great shoe because of how simple the design is. The basic basketball shoe features suede in strategic areas and…
In 2018 I wrote my first post on Enda. What better country to introduce a running shoe than the country of champions? The Kenyan based running shoe company rolled out their first round of shoes as a Kickstarter: Enda is Built in the Home of Champions & Ready to Expand | Project + Exec Since…
Source: Love at First Step: Introducing the Curry Flow Go I struggled with the title of this post. For Black people at sports brands, being celebrated can isolate them. To stand out can lead to targeting and mistreatment. It’s the unfortunate circumstance of Black people working in industries controlled by White people. This post isn’t…
I’ll update this as I get more information throughout the season. 1. Puma is offering 30-50% off. Finding a gift for the holidays couldn’t be easier this year. Browse all our holiday deals on footwear & clothing. Check back for new deals! Source: Black Friday Deals 2021 | PUMA 2. Brandblack is extending a Members…
In the UK adidas is king and Nike is in chase down mode. If a brand can grow in the UK, they could pull fans from Jamaica and the Islands, back to surrounding areas in Europe. The UK is a vital cog in the growth of sportswear brands, and New Balance, with longstanding roots in…
The Koromagae version of the Huarache features a nappy suede with hits of fall colors on the upper and the trademark statement from Nike at the heel. The limited version arrives in the orange and grey striped old school Nike Air Max box. Koromagae represents the change in uniforms at the start of a season.
