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Reebok “Energy Return” and Instapump Fury Boost Reigniting Old Tech For the Next Movement

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Source: Reebok x Chromat: Chromat Spotlights Reebok’s New “Energy Return” Sole at New York Fashion Week There aren’t any pictures here of the Instapump Fury Boost. Right now Reebok has a landing page to be notified of the extremely limited model when it arrives. The Instapump Fury Boost™ “Prototype” will be available exclusively at atmosCon…

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ASICS Investment in PYRATES Smart Fabrics Shows What an Incubator Is | The Sustainability Report #18

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Source: ASICS Global – The Official Corporate Website for ASICS and Its Affiliates A few days ago FootLocker announced the launch of a (Greenhouse) an app that is described as an incubator for artists and designers. The description immediately gave me a reason to celebrate because in the sneaker industry there are a host of…

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(GREENHOUSE) Shop is Here, but It’s Definitely Not an Incubator | Insider Ties Ep. 168

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Source: (GREENHOUSE) is here. A startup incubator is a collaborative program designed to help new startups succeed. Incubators help entrepreneurs solve some of the problems commonly associated with running a startup by providing workspace, seed funding, mentoring, and training (see list below for a a more extensive list of common incubator services). The sole purpose of a…

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Harden Vol. 4 Delivers Another adidas Model featuring Lightstrike

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Today, adidas Basketball introduces Harden Vol. 4, inspired by James Harden’s creative freedom on and off the court. The lightest Harden signature shoe to-date features LIGHTSTRIKE midsole cushioning Source: Free to Create: adidas Embraces James Harden’s individuality with Harden Vol. 4 Since the N3XT L3V3L arrived a year ago I’ve been waiting for the new…

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Bringing It Home | Merrell Creates One of the Most Authentic Connections to African-Americans I’ve Seen

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African-Americans don’t rock Merrell footwear or apparel. That should change immediately. Footwear and apparel companies have the ability to change the outlook and direction of Black and Brown kids. The amount of money the companies make should be utilized to empower the kids who make these brands billions. Here is the thing about Merrell, Black…

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CLAE x Petites Luxures is the Sexiest Collaboration in Footwear

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  Petites Luxures  Challenging the conventional tropes and motifs that we are best known for, graphic designer Simon Frankart highlights his signature sexy and subversive mix of minimalist artwork on our latest collaboration.  Best known for his Instagram-famous project @petitesluxures, this personal illustration feed Source: CLAE x Petites Luxures While I won’t share any of…

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