Around the world there are people whose fearless self-expression and nonconformist attitudes turn heads and set trends. They’re style pioneers, making a statement with their fashion, their art and their words. They are classics. Source: All-Star Line Up Challenges You to Be YOU A strategic alliance can take a mediocre product and give it immediate…
Source: ADIDAS ALPHABOUNCE INTRODUCES FIRST MAJOR SILHOUETTE UPDATE FOR RUNNING-FIRST TRAINING VERSATILITY WITH BEYOND In November of last year adidas dropped the first video for the “Calling All Creators” campaign. In December a second installation arrived and in both instances I made a point to discuss why the direction of sport appeared to be against…
Originally posted on Housakicks Last year during one of my conversations with my business partner Chris from ARCH, I told him I was surprised that Nike hadn’t given Paul Georges a signature shoe and Chris responded, Not Everyone can have their own signature shoes, Nike just doesn’t operate like that And I marveled a few days…
adidas AG ADR stock price, stock quotes and financial overviews from MarketWatch. Source: adidas AG ADR adidas $ADDYY Current Share $101.06 2017 Recap: 2017 was adidas’ year. Well actually from late 2016 to late 2017 was adidas’ year until Nike’s Investor’s Day laid out Nike’s forecast for how they would continue their growth heading towards their…
Kyrie Irving directs Nike Basketball’s new film, Find Your Groove. Highlighting the KYRIE 4, the spot features athletes Rob Gronkowski, Jayson Tatum and Jah Swish. Source: Kyrie Irving Finds His Groove in New Film I was going to come up with something profound, but after looking through the trending topic on Twitter that “Nike came…
#11 Atmos x Nike Air Max 1 ‘Elephant Print’ images via Atmos I didn’t get it when it dropped and I didn’t get it this time around, but that doesn’t mean I don’t respect it and how much it means to the culture. The Atmos will forever be the shoe that combined the Jordan 3…
The adidas Crazy Pack derives from Kobe’s time as an adidas rep. The shoes have been recreated to deliver to the next generation a representation in footwear of their unwillingness to be “regular”. adidas has taken a ton of effort to present itself as counterculture and anti-establishment in its campaigns. The overt message has been…
I was reading a post and a series of tweets from a prominent sneaker analyst (Matt Powell of NPD Group) who stated that the sneaker industry is suffering from too much information about releases being available. The analyst also stated that the scarcity model is the reason why sneaker retail was once so dominant. The…
Originally posted on Housakicks Sometimes we look at sports celebrities or celebrities in general and tend to forget that they are just as human as we are. We forget they have flesh and blood like us and that they hurt the same way we hurt. They are not exempt from the vicissitudes of life. Both Kyrie…
Anyone following the site knows that I’ve been giving UA grief for a couple of years because of the lack of marketing and the lack of video in relation to UA Basketball and in particular Steph Curry. I wrote an article that gave the details on how the decline in Under Armour’s footwear sales…
When The Sports Authority went into bankruptcy it shook the sneaker world. The chains owed Nike and Under Armour money and the absence of the retail outlet shook the sneaker industry for almost three years. Other retail outlets have filed for bankruptcy, but the recent filing by Shiekh Shoes is a direct response to what…
Sneakeasy Pop-Up to Open in New York City; NBA Player Edition Basketball Sneaker Exclusively at House of Hoops; Foot Locker Hires New Specialized NIKE Sales Associates Source: Foot Locker Announces Elevated Customer Experience Platform In Partnership With NIKE I know that my writing references to Investor’s Day is going to become redundant when looking at…
Source: News Any time there is a “new” footwear brand to discuss it excites me. I don’t need to preface why I’m uniquely qualified to discuss why Q4’s rise is important, but I will. In 2004 I launched Sho-Shot Athletics under license with a group in Vancouver. At the time And1 was one of the…
Originally posted on Housakicks I’m sure many who read this title will get irritated, because as much as most want to claim they buy their sneakers independent of outside influences, we all know that isn’t true. We all have our preferences as it pertains to brands, colors, and style but for the most part, people wear…
Ribbon Cutting Ceremony of the First 10 Soccer Fields as part of NYC Soccer Initiative Source: adidas NEWS STREAM : Ribbon Cutting Ceremony of the First 10 Soccer Fields as part of NYC Soccer Initiative I could have easily made this a post about adidas only. I didn’t need to create a comparison to Puma,…
Originally posted on Housakicks I was on my way to pick up a few sneakers I oversold on my website earlier this morning and decided to do a bit of a scavenger hunt; what intrigued me the most about the hunt were my findings at the Clarksburg Adidas outlet store in Montgomery County, Maryland. As I…
Source: adidas NEWS STREAM : Dame 4 Confirmed As performance footwear has taken a backseat to casual athletic, basketball shoes are becoming lighter, sleeker, and more street ready to try and gain some ground. Historically hoops shoes transitioned from the court to streetwear without any adjustments to the design. This is no longer the case….
Originally posted on Housakicks Nike’s relationship with its longtime distribution channels might be coming to an end, and very soon. The DTC ( Direct To Consumer) push is definitely the brand’s top priority. There are red flags everywhere indicating that Nike is no longer content with the “wholesale” aspect of running its business. I was just…
Source: adidas UltraBOOST X All Terrain LTD Shoes – Black | adidas US Since I’ve moved away from “Should You Buy to Flip?” I’ve had to be a lot more creative in building analysis of footwear releases. Resell is all but dead except for limited release footwear. An analysis of GR shoes allows for a…
Originally posted on Housakicks I grew up in Togo, a French speaking country in west Africa where access to signature sneakers like the Ewing Athleticswas almost impossible. You have to remember that this was in the 90’s when the internet was not popular and probably only used exclusively by the military. So the only way I could…
Ewing Athletics originated in the 90s after Patrick Ewing left adidas and established his own company. The big man had one of the dopest basketball releases from the three stripes at a time when adidas was Hip-Hop and Hip-Hop was adidas. Leaving the three stripes was not a risk like it would be considered today….
Get closer to the game than ever before. Tap your phone to the Nike NBA Connected Jersey and unlock highlights, early access to exclusive gear, and more. Source: Jerseys Earlier this year I stated that adidas had failed the WNBA and the NBA with the work they didn’t do while having both leagues. It was…
