Pensole Lewis College of Business & Design is partnering with Wolverine Worldwide – Merrell, Keds, Saucony, Sperry, & Wolverine – to help people reimagine the great outdoors. In this hands-on class experience, aspiring designers will learn the knowledge and skills they need to excel in the industry. Source: Apply – Welcome to Pensole Lewis College DETAILS…
Today, adidas will become the first major sports brand to enact a wide-sweeping, equitable and inclusive Name, Image, Likeness (NIL) network for student-athletes. Tied to this year’s 50th anniversary of Title IX, the new program will be laser focused on achieving an enduring goal from the brand: creating a more equitable future in sport. Source: Imagining A More…
This video is sponsored by https://sneakerimpact.com To recycle your slightly used kicks. Free up space without having to go through the stress of trying to pack and ship or resale those sneakers you’ve stopped wearing. Sneaker Details: I’m not sure if Kevin McHale rocked Nike when he played with the Celtics, but I seem to…
This March, KARHU puts the spotlight on our mascot—the legendary Finnish Sportsbear, with the introduction of the Mascot Pack. This carefully curated collection is a celebration of KARHU’s very own bear, the symbol that adorns each of our shoes and by which we are known in the world of sport and fashion. Source: THE MASCOT…
In a recent video on social media a person filled their car tank (there have been countless memes and videos of visits to the gas station), and the total was $105.00 dollars. Gas, at an average of $4.14, has caused shipping prices to increase, but while I thought it wouldn’t affect sneaker sales, it appears…
This video is sponsored by https://sneakerimpact.com To recycle your slightly used kicks. Free up space without having to go through the stress of trying to pack and ship or resale those sneakers you’ve stopped wearing. Sneaker Details: The Air Trainer 1, aka John Gotty’s favorite pair, is a classic that marked Nike’s creation of a…
This video is sponsored by https://sneakerimpact.com To recycle your slightly used kicks. Free up space without having to go through the stress of trying to pack and ship or resale those sneakers you’ve stopped wearing. Sneaker Details: The Dunk Hi 1985 is a more expensive, true to the original version of the classic Dunk from…
The Collector’s Pack features the Jazz 81 and the Shadow 6000 reimagined in premium leather in their original heritage colourways. Source: Collector’s Pack I’ve long stated that brands are beginning to capitalize on the cracks in Nike’s foundation. As the Swoosh removes itself from retail, smaller brands are recognizing their heritage products are just as…
Source: NEW BALANCE SIGNS TWO-TIME NBA ALL-STAR ZACH LAVINE The only sneaker Zach highlighted during his time with adidas was the Next Level (I refuse to spell it the way they spelled it right now). The sneaker introduced adidas’ new cushioning system Lightstrike. The shoe didn’t sell. During Zach’s time with adidas the company seemed…
This video is sponsored by https://sneakerimpact.com To recycle your slightly used kicks. Free up space without having to go through the stress of trying to pack and ship or resale those sneakers you’ve stopped wearing. Sneaker Details: The Dunk Hi 1985 is a more expensive, true to the original version of the classic Dunk from…
Winning Time, was going to be named “Showtime” as a reference to the 80s Lakers teams that dominated the decade behind the charismatic Magic Johnson. HBO Max didn’t think it would be smart to name the show after a competing streaming channel’s name, so Winning Time it is. I’ve been watching the show and there…
Live Uplifted: Meet our ASICS Ambassadors – Source: Live Uplifted: Meet our ASICS Ambassadors | ASICS Continuing a discussion on the importance of content for brands, I want to add how retailers who have long sought a method of offsetting the direct-to-consumer strategies in every industry, not just sneakers, should be utilizing brand content in…
This video is sponsored by https://sneakerimpact.com To recycle your slightly used kicks. Free up space without having to go through the stress of trying to pack and ship or resale those sneakers you’ve stopped wearing. Sneaker Details: The Dunk Hi 1985 is more expensive, true to the original version of the classic Dunk from Nike….
HY ROSARIO discusses the Anacapa and Hiking Footwear I developed a ‘not-so’ new concept marketing strategy a few years ago: Niche-Out Marketing & E.N.D.E.A.R.S© The D and E in the strategy are for Designers and Education. The reason I created the concept was to hopefully hit brands since I was having a difficult time garnering…
This video is sponsored by https://sneakerimpact.com To recycle your slightly used kicks. Free up space without having to go through the stress of trying to pack and ship or resale those sneakers you’ve stopped wearing. Sneaker Details: I previously looked at the all black version of the Pegasus Trail. I took the time to do…
It should be stated that supply chain issues are hindering the work which could be taking place at this time. There are several moments where sneaker companies are able to generate considerable interest around the basketball segment: The holiday season – This is traditionally the moment when Nike drops a Jordan 11. They released the…
This video is sponsored by https://sneakerimpact.com To recycle your slightly used kicks. Free up space without having to go through the stress of trying to pack and ship or resale those sneakers you’ve stopped wearing. Sneaker Details: The Olympic inspired Air Jordan 36 gets the signature logo of Boston Celtics star Jayson Tatum. The model…
The ultimate casual sports hybrid, Nature X One is packed with performance materials and next-gen technology. Brand new biomechanically innovative soles compress at the heel and flex with your feet as they move, combining with targeted cushioning and a flexible construction to absorb shock and move freely. Using our iconic Tor sports silhouette, it’s a…
My Body Took Me Here – Unlikely Hikers – Merrell Blog picture via UH When I originally began writing about Merrell footwear, I discovered a host of information about the brand. One of those things was that Merrell had released a number of sneakers created on a last designed specifically for women. The company had…
O.T.A Paris is an eco-responsible and sustainable unisex sneaker brand, using recycled tire for the sole. 1 recycled tire for 3 pairs produced. Formerly OTH Paris Source: SANSAHO I like O.T.A. for one reason. The company utilizes real, recycled tires for their outsoles. I think it’s one of the coolest ways to reclaim items that…
This video is sponsored by https://sneakerimpact.com To recycle your slightly used kicks. Free up space without having to go through the stress of trying to pack and ship or resale those sneakers you’ve stopped wearing. The 75th Anniversary of the NBA arrived with a variety of styles from the Nike’s classic footwear lineup. The shoes…
I received a press release from Red Ball Jets announcing their wholesale relationship with Fred Segal. While this could be overlooked as an expansion by RBJ to retail, it’s worth discussing as we continue to see other digitally native brands who opened their own doors but stayed away from wholesale in many instances. In today’s…
