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How Much Does Your College Get From Nike/ Adidas/Under Armour (Database with 2016 updates) – Portland Business Journal

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More than $300 million in cash and merchandise will flow from sportswear giants Nike, Adidas and Under Armour to university athletic departments this year. Here’s where the money will go. Source: See how much your university gets from Nike, Adidas or Under Armour (Database with 2016 updates) – Portland Business Journal I’m finding the information…

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Recap: Avenue A | adidas – Has Adidas Disrupted the Women’s Athletic Apparel Market?

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  Explore your world with Avenue A by adidas, an exclusive, curated athletic apparel subscription program where style and performance collide. Source: Avenue A | adidas Earlier this year I dropped an article about adidas’ new foray into women’s athletic casual sales. The subscription based service Avenue A was established to allow women the opportunity…

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Insider Ties: Are high-tech sports shoes worth the expense? – CBS News

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Footwear developers are using motion capture technology to create more individualized running shoes Source: Are high-tech sports shoes worth the expense? – CBS News I wrote this article a while back and it seems that CBS News is finally catching up with me: http://www.arch-usa.com/insider-ties-the-misleading-hype-of-sneaker-technology/ I went into greater detail, but here is another article that is…

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