Originally posted on Housakicks We live in the day and age where the consumer is no longer satisfied with simply buying a product; brands must offer a lot more than the mere product. The consumer of the 21st century wants a one of a kind experience that comes with his/her purchase. And brands that can figure…
Originally posted on Housakicks A majority of sneakerheads could be easily compared to cult followers; once they get sold to a certain idea, it’s hard to shift their thought process. Nike took a bit too long to counter Adidas & the boost technology that has fully infiltrated the sneaker community. Those styrofoam-like visible beads give Adidas…
Originally posted on Housakicks Runners and sneaker heads alike have been impatiently waiting for the Nike Air VaporMax. The shoes will officially launch on March 26 at a retail price of $190.When the initial pictures of the shoes emerged, what intrigued me were the air pockets. Most air max sneakers released since 1987 feature air units that are…
The Nike Air VaporMax pays off the full promise of Air — to provide lightweight, consistent cushioning that lasts. Source: Nike News – Nike Air VaporMax Reveals the Pinnacle of Air Last year in October I wrote an article on why VaporMax is important. Now with the dawn of VaporMax upon us, it will be…
