Originally posted on Housakicks I wrote a post this past summer asserting that sneaker consignment stores had found themselves in a very precarious place, see link below. And this is just a continuation of what I said in the month of June. People don’t realize that big corporations and brands actually hire psychologists to work for…
A comment from a New Balance executive about Trump’s stance on trade has set off a truly bizarre reaction. Source: We live in crazy times: Neo-Nazis have declared New Balance the ‘Official Shoes of White People’ – The Washington Post As a sign of how stupid the world is becoming, people are now associating New…
100% vegan.Recycled tire sole.Organic hemp.Union made.Designed by Fluevog. BLACKSPOT IS A RISE TO INDEPENDENCE FROM MEGA-CORPORATIONS. We’ve had enough of corporations buying up the market and constraining us to products A and B—when both serve corporation C. We want choices, not marketing campaigns. We want to support the local efforts of our neighbors, and choose…
Source: ohwshoes I’m always amazed at how many brands exist that you haven’t really hear of. I guess I shouldn’t be when you consider that my local news outlets don’t even know I exist. I discovered ohw? while I was at the mall shopping at local sneaker boutique The Vault. It wasn’t hard to notice…
Wow, it’s been a long time. I shouldn’t have left you, without a … always nice to start off a post with a little Rakim. I haven’t done an update like this since last year. Whenever I do these reports they remind me that I actually have to work at more than just the testing…
Power Pink/Storm Grey-Wht-Blk This ARCH CG097II Power Pink is a 36 pair run sample and is a very limited edition shoe. The label sizing is marked a size high but runs true to size. (An 8 will wear an 8 although it reads 9) This is a great secondary trainer or walking shoe for those…
I love it when someone takes the time to write about the brand considering the amount of difficulty involved in gaining exposure for small companies. A big shout out and thank you to Fashinvest.com for introducing ARCH to their audience. Here is the link to the article for you to share with friends. Thank You…
I wrote an article a few weeks ago, precisely on August 5th, called More Marketing Advice From A Non-Guru Unafraid to Fail. In that article I began discussing PR and marketing as it dealt with my writing and sneaker company. I followed that article up with information added to the ARCH Facebook page. What is all of this…
While sells are not going very well, it was nice to get this picture from Kim the owner of KPreSha Boutique located on Main Street in Downtown Memphis. A customer made a choice over Pointer Shoes and Hushpuppies Casual shoe line to buy a pair of the ARCH Casual Allen in Haze Grey. This is…
I have to eventually start planning ahead like a real shoe company. Over the past few years I never really had direction and I simply made shoes when I could. Without vision and foresight, and the belief that I can actually make ARCH into a viable entity in the shoe industry, I might as well…
This is another picture by Darius B. Williams of me posing with my shoes. I figure if I spend more time promoting my stuff than all of the other stuff I sell, maybe you will take a chance on my style. I figure the more people see what I’m working on they will be more…
If you haven’t been following the story you can check back through the blog and read the Moving from Ebay series. If you don’t feel like doing that, then here is a recap: In June, I was on my way to becoming a powerseller on Ebay. I was generating thousands a month from the sell…
July is like the longest month of the year and in Memphis, it’s the hottest. Almost every day has been 100 plus. This makes it real hard to stay motivated, but I am consistently challenging and changing the business profile as I continue to work on strategies to help other sneaker lovers out there, move…
Those of you who have been reading about my transition from Ebay to my site are aware that I just setup an Ebid store. If you haven’t here are the links to those posts about establishing an online store. I am also linking to Ebid so other sneaker lovers can check out how the bids look…
I’m still in the process of moving from Ebay and like I said in the previous article, things are slow. I haven’t generated an individual sell through the site yet. Although I had numerous pairs of Foamposite Retros in stock and I was selling them at a lower price than anyone on web or retail,…
Alright, everyone who is a sneakerhead and sells, buys and trades kicks has at one point worked through ebay or is currently working through ebay. I was an ebay faithful sneaker freak until I had one of those nightmare encounters on ebay and everything went to garbage. What that made me realize is that, ebay…
