Our creative director talks about how motivating it is to train with a team and how the photography of Jamel Shabazz & Danny Lyon inspired our brand campaign. I’ve dropped a couple of posts on York and every few weeks I check in to see what’s happening with the brand. They’ve just released their FW…
Designer Mike Kirtley talks about YORK’s overall design aesthetic and this season’s premium yet functional upgrades Source: https://yorkathleticsmfg.com/blogs/outofstep/blood-sweat-tears-the-new-fighters-edition-design-inspiration When a brand gets it right, someone, anybody should be excited. Specifically when the brand isn’t a mainstream drop that a million people will be wearing. York has been making quality products for a while and this new…
