Under Armour’s Black History Month Drops Have Been Both Empowering and Dope, but It Doesn’t Matter… Here’s Why

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Source: Celebrating Black History Month The spate of Black History Month sneaker collections has diminished considerably, but Under Armour has made an effort to consistently outdo itself every year over the last 5 celebrations. The brand has delivered collaborative efforts with this generation’s Gordon Parks, Devin Allen: Under Armour’s Inspirational Collab with Devin Allen Could…

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Sharon Lokedi’s Win in the UA Flow Velociti Elite Leaves a Dark Time Behind After UCLA Track Debacle

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  Under Armour’s Sharon Lokedi Wins NYC Marathon in Distance Debut On Sunday, November 6, Sharon Lokedi, of UA Mission Run Dark Sky Distance won the 2022 New York City Marathon wearing a World Athletics-approved prototype of the next iteration of the UA Flow Velociti Elite, with a time of 2:23:23. When Under Armour took over…

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South Carolina 2022 Women’s National Championship, Under Armour, and ESPN’s On the Rail Camera

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If you missed yesterday’s championship game, I live tweeted the entire event with my thoughts as South Carolina put on a masterclass in defense and execution. #NCAAWBB The women’s championship game streaming on Hulu has angles so good it’s like being courtside. The Gamecocks are smashing right now. UConn looks outclassed. It looks like Under…

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In March 2020 Under Armour Borrowed $700,000,000 to Offset Covid, Today Revenue Hit 5.7 Billion

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Under Armour Borrows 700,000,000 Million Dollars to Offset COVID-19 | via Baltimore Business Journal – ARCH-USA Under Armour Shines in Q421 Report Wholesale revenue increased 36% to $3.2 billion in 2021. Our Direct-to-Consumer business was up 26% to $2.3 billion in 2021. And finally, one more record – having ended the year with $1.7 billion…

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Under Armour and adidas Create Important BHM and Women’s Initiatives for 2022

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adidas Women in Sport: https://news.adidas.com/american-football/adidas-creates-new-possibilities-for-women-in-sport-with-its-biggest-ever-commitment-to-innovation–/s/866bd72a-e669-4d6c-b01f-6e566d8f572b Under Armour Black History Month Collection 2022: https://www.underarmour.com/en-us/t/black-history-month/ I did this video to explain how Black history and the treatment of women historical concepts aren’t in black and white. The mistreatment and issues with race are recent and continue to take place, in some instances, intentionally and in others by…

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Under Armour Scores its First True Sports Moment as Stephen Curry Breaks Ray Allen’s All-Time 3-Point Record

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Records are made to be broken. Source: Stephen Curry Breaks Ray Allen’s All-Time 3-Point Record Name a sports moment tied to Nike and Michael Jordan. Name a sports moment tied to adidas. Name a sports moment tied to Under Armour. Now I’m sure Nike was easy. Jordan’s shot over Ehlo. Jordan’s double-nickel in the Garden….

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Under Armour Quietly Stands Behind An Important Football Coalition | The NCMFC

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Source: UA Newsroom Under Armour’s partnership with the National Coalition of Minority Football Coaches finds long-term opportunities for coaches of all backgrounds. The new partnership seeks to bring more diversity, equity, and inclusion to football. NCMFC is a resource and ally for meaningful diversity and inclusion in coaching. Under Armour and the National Coalition of…

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5 Reasons Why Stephen Curry & Under Armour Launching Standalone “Curry Brand” is the Most Important Venture in UA’s History

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Curry Brand, Powered by Under Armour, Aims to Reach 100K Youth Athletes Globally by 2025. Source: STEPHEN CURRY AND UNDER ARMOUR LAUNCH THE CURRY BRAND, AIMED TO CHANGE THE GAME FOR GOOD I typically wouldn’t start this with what could be perceived as a negative, but as an outsider looking in, the logo above ain’t…

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