With a 78% Rise in Profits Honda Readies the 2024 Prologue – Fully Electric SUV

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The fully electric 2024 Honda Prologue SUV is the start of a new era of electrified Honda vehicles. (digital rendering)

Source: 2024 Honda Prologue – Fully Electric SUV | Honda

“78% rise in quarterly profit on Wednesday, boosted by increased sales, especially in the North American market,” isn’t what has led to the introduction of the upcoming Prologue, but it doesn’t hurt. According to reports Honda, like other brands, has seen an increase in revenue. However, with a looming automotive market crash, the insulation could pad issues which might shape just how fast Honda’s first fulled electric SUV will hit the streets. Check out the video from the launch. Customers are excited about the little things such as physical controls for A/C, but expectations could be tempered as a repossession crisis looms.

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