Just ahead of the fall season, adidas Originals and Pharrell Williams return to launch an array of new colors of their gender-neutral Humanrace Premium Basics Collection.
Source: adidas Originals and Pharrell Williams Drop New Fall Colorways of their Premium Basics Collection
It’s been almost two years since Jerry Lorenzo tatted the Three Stripes down his neck. Since that time the only appearance of any adi related FOG drops has been one yellow sweater at Innersect. The first picture below looks suspiciously like that yellow sweater… This means that two All-Star Weekends, two NBA Finals, two March Madness Tourneys, two rookie draft classes, Two WNBA Champions, and the start of a new season is upon heads looking for heat out of the partnership and radio silence. adidas is being pushed by Kanye and China is weighing heavily on the brand’s earnings, while the removal from Russia is hurting the Trefoil. Jerry Lorenzo could bring some needed heat to the company, but adidas isn’t waiting. The brand has delivered a very Lorenzo-like collection with Pharrell. The soft color palette and heavyweight cut instantly references collections from Fear of God which interestingly enough has delivered several drops since Lorenzo and adidas joined forces. What did Pharrell and adi cook up? Here is a look:
