New Balance Lands the Last Dunk Contest Winner Who Lit Up All-Star Weekend | Zach Lavine Dons NB

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Source: NEW BALANCE SIGNS TWO-TIME NBA ALL-STAR ZACH LAVINE The only sneaker Zach highlighted during his time with adidas was the Next Level (I refuse to spell it the way they spelled it right now). The sneaker introduced adidas’ new cushioning system Lightstrike. The shoe didn’t sell. During Zach’s time with adidas the company seemed…

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Ball’N Since, Nike’s Ball In Tees and adidas’ Absence | The NCAA Tourney and the Lack of Product

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It should be stated that supply chain issues are hindering the work which could be taking place at this time.  There are several moments where sneaker companies are able to generate considerable interest around the basketball segment: The holiday season – This is traditionally the moment when Nike drops a Jordan 11. They released the…

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New Model from O.T.A. The Sansaho Continues to Recycle Tires into Beautifully Crafted Sneaker Outsoles

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‎O.T.A Paris is an eco-responsible and sustainable unisex sneaker brand, using recycled tire for the sole. 1 recycled tire for 3 pairs produced. Formerly OTH Paris‎ Source: SANSAHO I like O.T.A. for one reason. The company utilizes real, recycled tires for their outsoles. I think it’s one of the coolest ways to reclaim items that…

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While eBay Adjusts to Combat StockX, Nike’s Circularity is an Additional Threat

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Nike gives you plenty of opportunities to help fight climate change through your shopping choices. Source: How Nike Helps You Help the Planet There isn’t any secret that resale is getting more difficult to do. The Golden Goose isn’t done laying eggs, but the multitude of issues potential resellers face in a post-Covid environment are…

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How Sneakers Ruined My Life by @Trentoutloud | The First Real Inside Look at How the Nike and adidas DTC Strategies Hit Small Retail

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Source: https://amzn.to/3CCRPSo In my book Nike’s Consumer Direct Offense, Amazon and StockX: The Disruption of Sneaker Retail, I recounted the story of a small chain in Mississippi that eventually sold to Jimmy Jazz. I explained how Nike’s CDO, now CDA, wasn’t something that was incidental. I recently talked about another small chain in this post:…

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